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iPhone Early Adopters Gnash Teeth
Posted: 06 September 2007 12:30 PM [ Ignore ] [ # 31 ]
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Now that everything is fine and dandy in iPhone early adopters world (or as I like to call it: iWantMyCakeAndEatIt land), maybe we should change this thread title to Apple Investors gnash teeth at Wall Street’s short-sighted stupidity. roll eyes

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Throughout all my years of investing I’ve found that the big money was never made in the buying or the selling. The big money was made in the waiting. — Jesse Livermore

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Posted: 06 September 2007 02:52 PM [ Ignore ] [ # 32 ]
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[quote author=“Tommo_UK”]Wired discusses Apple’s re-pricing mistakes .

Well written and what I’ve been talking about all day. Thanks for the link.

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Posted: 06 September 2007 09:38 PM [ Ignore ] [ # 33 ]
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[quote author=“sleepygeek”][quote author=“MacOz”]Could it be possible that in a week or two Apple would offer a $100 or so in-store credit to these early adopters. I’m sure they would not want to set a precedent but it would generate tremendous goodwill. Any views on this?

It won’t happen that way. You have to tread a narrow line if you are Apple. You can’t be generous, because it creates unreasonable expectations.  I think you’re more likely to receive, for example, a smaller iTunes WiFi store credit as thanks for being a customer. No mention of the $599 iPhone involved.

I also don’t think it creates goodwill; rather it creates uncertainty. Apple makes a sales proposition, which is for the customer to accept or refuse. To offer compensation after the proposition has been accepted implies that the proposition was some kind of trick. It wasn’t. Every iPhone cost millions to develop and put into production. It’s for Apple to decide how that cost is divided among buyers of the product. If this unusual price cut diminishes future launch frenzy to buy new Apple products, I’m sure Apple will find that very helpful for supply management.

Well, am I surprised to be proven right. Never quite expected Apple to do it and so fast too. But then again I have faith in Apple and that they do the right thing.

I had the first gen Shuffle and after a year or so it was not playable or reformattable. So I thought I was up the creek but a couple of months later Apple came up with a software patch, (not once but twice), and I had and still have a working shuffle. There are many instances when Apple came through after the 1st year warranty expires. Another example would be the recent fix on eMacs - another machine I had.

Way to go, Apple and may the share price climb and climb.

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Posted: 11 September 2007 11:31 AM [ Ignore ] [ # 34 ]
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[quote author=“Tommo_UK”]Wired discusses Apple’s re-pricing mistakes .

Apparently, after Apple’s pricing mistakes, Steve Jobs apology is considered a stroke of PR genius.  Geesh!

Ten Important Takeaways From Steve Jobs’ iPhone Pricing Apology   ConsumerGeneratedMedia.com

Now we have Steve Jobs, who just wrote and posted the most remarkable letter in response to concerns about iPhone’s recent price decrease. He coupled an apology with a $100 Apple credit for all early-buyers of the iPhone.  This is classic Defensive Branding.  I predict it will be one of the most discussed, debated, and linked-to letters of the year…

Sorry this is so late…

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Off again, on again…

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