[quote author=“willrob”]Have you actually seen giant Nutcrakers in Apple Stores?
No—they’re not up yet. But as the article linked in my earlier post purports, the nutcrackers will be up for Black Friday and throughout the holidays. I can envision a series of ads with animated nutcrackers and the entire Apple lineup that runs from Thanksgiving through Christmas.
I have no idea whether the new ads will feature nutcrackers—I was just guessing this based on three things we do know: (1) superbaka’s post said that there was to be animation, and (2) Apple is thought to have a strong holiday lineup this year which might justify a strong holiday ad blitz (3) The Apple stores will feature large nutcrackers as part of their holiday display.
I agree 100% with SNIPUS that Apple won’t make things too confusing by introducing new product(s) on or before Black Friday. Frankly, I think an AppleTV intro anytime before Christmas might serve to divert some shoppers from iMacs and iPods and iPhones. These three are so strong right now that they deserve the spotlight. Let everybody buy iMacs, iPhones, and iPods for Christmas. Then hit them in January or later in ‘08 with a new killer product that they simply have to buy—AppleTV with movie rentals (and maybe DVR?).
Again, all just speculation and I could be way off base.