Network TV is dead. Long live Apple TV!

  • Posted: 05 May 2009 02:10 PM

    Cringley hits the nail on the head with this essay. The only thing he
    gets wrong is saying MSFT has more cash than AAPL.

    This is really exciting for Apple shareholders.

    http://www.cringely.com/2009/05/the-future-of-internet-tv-in-america/

         
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    Posted: 05 May 2009 03:42 PM #1

    It might be the way of the future, but if ISP’s start capping bandwith, it could really get expensive quickly just to watch tv. If Apple doesn’t control the pipe, just the content and devices to play the content, they don’t control the whole widget. My 2?

         
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    Posted: 05 May 2009 03:50 PM #2

    Good article with interesting comments. Except for fear that the major networks/studios might pull content, I think the future of TV is basically the App Store. You would have pay and free options that are all downloaded via iTunes.  Some top shows would require payment, or there might be an option to run free with embedded ads. Since the ads are part of the stream, it might even be harder to omit or completely skip the ads.  Independent producers would have the ability to upload and sell their content. And then Apple would be a nominal gatekeeper to avoid porn etc. from being uploaded.  Might work and be huge. 

    * the other problem might be from cable/satellite companies that not only deliver content but are also the conduit to the internet.  They might, rightfully, feel threatened and limit downloads.

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    “Once we roared like lions for liberty; now we bleat like sheep for security! The solution for America’s problem is not in terms of big government, but it is in big men over whom nobody stands in control but God.”  ?Norman Vincent Peale

         
  • Posted: 06 May 2009 01:54 AM #3

    BWilcox - 05 May 2009 06:42 PM

    It might be the way of the future, but if ISP’s start capping bandwith, it could really get expensive quickly just to watch tv. If Apple doesn’t control the pipe, just the content and devices to play the content, they don’t control the whole widget. My 2?

    You have a point. But I don’t think bandwith limits will work. Besides, company’s such as AT&T and Verizon (the two leading providers of DSL in the nation) want the iPhone, right?

         
  • Posted: 06 May 2009 12:51 PM #4

    CBS has started to rebroadcast some of its shows on its own website free with a 15 second commercial.  http://www.cbs.com/classics/star_trek/video/video.php