That’s right, Dell is going to start selling Apples. Actually Apple Ipods to be exact. Granted, they are going to only sell the winDOZE version, but this is a GREAT move for apple to gain some market share in the PDA market! With the move into Best Buy, Target and now Dell, this should be a big homerun for Apple. What do you think?
Definiately a good idea for Apple, to get the iPod out there, and selling even more product. Of course, as was said in our IRC discussion of the topic (oh come and join!), it’ll just be a comparison of beautiful form vs. uuuuugly. Is it possible for the iPod and Dell deal to push Dell customers toward a Mac? Probably not. However, it’s great exposure, and a great way to more even more product.
Selling the iPod and Target is definitely a good deal, in that you’re upping the visibility of the iPod exponentially. Not only that, but since Target is trying to change their image to being more “hip,” the iPod is a good addition to their stock. I think people will stop and look, and some will buy. I’ll have to cruise Target to see, now that I work near one.
Let me put it this way, I’m more surprised that Mike Dell agreed to carry the iPods than Steve Jobs was willing to have them carry it. Mike has made a fair bit of ink by slamming Apple in the past, so carrying the iPod is almost an admission of “Ok, Apple does make a decent product”. Steve’s only negative comment to my mind has been to compare Dell to Walmart, if you can call comparing one successful company to another successful company an insult. =,
Jon wins today’s Ghostbusters secret quote contest!
Ahh, I love Bill Murray…
<moves back on topic>
I also think that this shows that Dell is slipping. Can’t build their own, so they literally go to the “enemy” to get something to boost their own sales. Hmmm…buy back stock much?
Well, since Dell and Apple are the only two computer companies making any cash, it does make since. Dell really is like WalMart. They’ll sell anything.
It won’t be long until you see Dell Kleenex Box coozies.
Can you even picture a nice snow-colored ipod sitting next to one of those hidoeusly square beige boxes that Dell churns out? Sort of like hanging a mona-lisa in your tree-house - it offends on several levels. But then again, if most people you know live in a tree-house, maybe they won’t notice….
[quote author=“Follower”]So, in a way, it’s like Apple bagged Target and Wal-Mart on the same day…
Actually, it’s better than WalMart. It’s been pointed out already that WalMart tends to appeal to a much lower income bracket than Target does. That makes the premium-priced iPod less lkely to sell compared to competing MP3 devices. Since Dell sells to a wider market than just the bargain boxes advertised on TV, they have access to a much more willing customer base.
[quote author=“Anonymous”]Can you even picture a nice snow-colored ipod sitting next to one of those hidoeusly square beige boxes that Dell churns out?
Actually, DELL haven’t shipped beige boxes for some time. They’re quite attractive black or black/silver ones now.
But the design of the box doesn’t matter - it’s what’s inside that counts.
[quote author=“dwallin”]Actually, DELL haven’t shipped beige boxes for some time. They’re quite attractive black or black/silver ones now.
Maybe they got that idea from NeXT. NeXT computers were beautiful. And black. Dells aren’t beautiful. Hey, maybe Dell also used NeXT as a source of inspiration for their logo…
NeXT
DELL (e tipped back)
The lowercase e in NeXT, and the slanted e in Dell, both stand for exciting, educational, blah blah blah… or something.
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