Truthiness in advertising…

  • Posted: 27 March 2011 06:57 PM

    Any idea what RIMM mean by the differentiator “Super Apps” in there current tv commercials? How do they actually differ from Apps and is that legal in America to make stuff up like that?

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    Posted: 27 March 2011 07:04 PM #1

    I’m sure it’s fine.  Just plain marketing fluff.

    Whether it leads to conquest sales from iOS and Android is another quest-aw who am I kidding. 

    The funniest thing?  You go to BlackBerry’s Super Apps page:  http://us.blackberry.com/developers/started/super_apps.jsp, fire up that YouTube video, and who’s the first person you see?  LOL

    Oh, and the video itself is pretty hilarious.  You learn so much about what third-party apps can do.  Dealing with four types of BlackBerry screens with varying specs and capabilities!

    And because the hits don’t stop…there’s also the copyright notice at the end.

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