The big question for FQ3 2011

  • Posted: 21 April 2011 01:56 AM

    Will Apple sell as many or more iPhones in FQ3 as it did in FQ2 (i.e., at least 18.6MM)? If so, why? If not, why?

    If it can, we could see EPS of ~$7.0 (and ttm EPS through FQ3 of around $24.50) based on my first cut of FQ3 2011 EPS (forecast).

    Btw, I’m guessing iPad 2 unit sales will roughly double sequentially, as a conservative first estimate.

         
  • Posted: 21 April 2011 01:59 AM #1

    EPS of $7.00 for FQ3 would represent a YoY increase of about 100%, by the way, and it is achievable if iPhone sales will comply.

         
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    Posted: 21 April 2011 02:30 AM #2

    AT, I can only see a significant iPhone downtick in the event of a big iPhone 5 sales pause, accompanied by no iPhone 5 in the quarter.  Everything else is typical Oppenheimer sandbagging.  Oh, and maybe a little misdirection too.  Oppenheimer seemed to hint at higher-than-fiscal-Q1 EPS at first glance.  $0.10 higher guidance, $0.03 lower actual result.

    It’s a fascinating, not-entirely-predictable game he’s playing.  I don’t think “$23 million” this and “$22 million” that is coincidence.  Notice the complete lack of decimal points in revs guidance since July 2010?  He’s being cagier than ever!

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    Posted: 21 April 2011 02:36 AM #3

    That $ 5.03 number might send a signal of a secret kept for centuries. If we can open the .... ....  Oh wait, never mind.  I am watching The Da Vinci Code on Crackle.

         
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    Posted: 21 April 2011 02:46 AM #4

    Hey, if you think iPhones will be down sequentially that’s fine.  Why, is the question.

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    Posted: 21 April 2011 06:58 AM #5

    Mav - 21 April 2011 05:46 AM

    Hey, if you think iPhones will be down sequentially that’s fine.  Why, is the question.

    I would imagine it is the lull between expected models, people waiting to upgrade. If a september launch is accurate that will slow some potential buyers.

         
  • Posted: 21 April 2011 11:53 AM #6

    Mav - 21 April 2011 05:30 AM

    AT, I can only see a significant iPhone downtick in the event of a big iPhone 5 sales pause, accompanied by no iPhone 5 in the quarter.


    This is what some believe happened to iPad sales in the last quarter. If so, and consumers are becoming smarter about Apple’s releases, and can endure delayed gratification for new devices, then this could happen for the iPhone5, which is consistently rumoured for September (or at least Fall) 2011.

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    Posted: 21 April 2011 12:51 PM #7

    I believe iPhones will be down sequentially even though sales to consumers might be about the same. The said at least a couple of times on the call that they had more phones in the channel at the end of the quarter than at the start and that they had reached supply/demand equilibrium. All of that tells me that iPhone numbers will be down, but not by much.

         
  • Posted: 21 April 2011 02:08 PM #8

    AHHA - 21 April 2011 03:51 PM

    I believe iPhones will be down sequentially even though sales to consumers might be about the same. The said at least a couple of times on the call that they had more phones in the channel at the end of the quarter than at the start and that they had reached supply/demand equilibrium. All of that tells me that iPhone numbers will be down, but not by much.

    I believe PO said they had 5.2 million iPhones in the channel which was in their target range of 4 to 6 weeks of inventory. I have put together some unit projections based on those numbers with the assumption they don’t get any new channels to fill during the quarter, TC said they are always looking at new carriers so I don’t know if this is a good assumption.

    Weeks of inventory     Units/Week   Q3 Total
            4                 1.3         16.9
            5                 1.04        13.52
            6                 0.87        11.27 

    Hopefully they are closer to the four weeks side of the target range based on these unit projections.


    Edit: Forgot there are in 13 weeks in a quarter. grin

    [ Edited: 21 April 2011 05:12 PM by cdodge ]

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    Posted: 21 April 2011 03:47 PM #9

    18.6 million in 13 weeks = 1,430,000 per week.