BusinessWeek: Apple's Mind Share Vastly Exceeds Its Market Share

As p art of BusinessWeek's series on Apple, we also wanted to direct your attention to a rather interesting editorial by Stephen H. Wildstrom. In earlier coverage today, we discussed BusinessWeek's article about how Apple is transforming into the Sony of the computing world. Mr. Wildstrom's editorial talks about why he covers Apple in the first place, and his answer is that Apple has influence that far surpassed its market share