The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
Sorenson Media Puts The Squeeze On QuickTime

MWNY Floor Quickie - Sorenson Media Puts The Squeeze On QuickTime

by , 1:20 PM EDT, July 20th, 2001

QuickTime is a great technology for digital movies. Unfortunately, some movies can get quite large, making distribution to those with slow network connections difficult. There are high-end tools, such as Cleaner, which can compress QuickTime video. But now Sorenson has decided to enter this arena with the announcement of Squeeze, the first VBR compression application for Mac OS X.

We were able to view an alpha version of the Squeeze application. It has a simplified interface, where all one needs to do is click on the button representing the download rate of the recipient. For each button that you select, a compressed movie will be created. In the future, all compressed movies may be stored in a single file.

We used a 50MB file for test. When targeting a 384kb line, the resulting compressed movie was 500K, showing a 100 to 1 savings. Although the resulting movie displayed some artifacts, the quality was very good, considering the size reduction. We also created a movie targeted for a 56kb line, and the resulting size was around 50K, which is a 1000 to 1 savings. Unfortunately, due to the alpha nature of the software, we were unable to play this file.

Sorenson Squeeze will be released Q4 2001. Pricing has not yet been set, but should be less that Cleaner and other tools.



Recent TMO Headlines - Updated February 20th

Mon, 12:01 PM
Apple Buys RealFace, but that Doesn't Mean We're Unlocking iPhones with Our Face Yet
Mon, 9:00 AM
iOS 10 and Swift 3 Starter Bundle: $45
Sun, 12:16 PM
Don't Fear The Wi-Fi – Mac Geek Gab 645
Sat, 3:47 AM
Apple Answers Tweets in 4 New iPad Pro Ads
Fri, 10:24 PM
WWDC in San Jose Is Closer and Other Apple Insights
Fri, 6:58 PM
AT&T, Sprint, T-Mobile and Verizon Unlimited Data Plan Comparison
Fri, 6:25 PM
Get Free Bitcoins from 11 Faucets That (Still) Pay
Fri, 6:16 PM
iPhone Prototypes Must Be Carried In A Special Case
Fri, 4:59 PM
Apple, Let Us Tune into Those FM Radio Channels
Fri, 4:48 PM
iPhone 8: Goodbye Home Button, Hello Function Area
Fri, 4:38 PM
Amazon is Just Getting Started With Alexa/Echo
Fri, 1:49 PM
iPhone 8 Biometric Sensors, FCC and Smartphone Radio Chips - TMO Daily Observations 2017-02-17
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!