The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
Apple Acquires Proximity

Apple Acquires Proximity

by , 9:15 AM EST, December 5th, 2006

The broadcast media asset management company Proximity announced on Monday that is has been purchased by Apple Computer. The company's artbox workgroup and artbox enterprise are commonly used by TV networks to track and manage media clips.

Proximity's Web site states "We are pleased to announce that all Proximity technology and intellectual property, including artbox workgroup and artbox enterprise, was recently acquired by Apple." Customers with existing support agreements will be contacted by Apple.

Apple's track record of purchasing media-related companies goes back several years, and the acquisition of Proximity helps solidify the company's position in the video software market.

Terms of the deal were not disclosed.

Digg!

Recent TMO Headlines - Updated April 9th

Thu, 5:01 PM
Apple And Epic Reveal Their Legal Arguments in Upcoming App Store Trial
Thu, 4:45 PM
A Decade, and 500 Episodes, of Apple Music Show 'Soulection'
Thu, 4:24 PM
Eddy Cue Advising Tom Brady NFT Company
Thu, 4:09 PM
3-in-1 Apple Watch & Lightning Charger Cable: $16.99
Thu, 2:39 PM
How to Play Apple Music Radio and Playlists on an Amazon Alexa Device
Thu, 1:38 PM
Thursdays with Bob: Cool Stuff Found! – TMO Daily Observations 2021-04-08
Thu, 1:22 PM
Maybe You Should Create Backups of Your Reading Notes
Thu, 12:56 PM
Tom Holland to Star in 'The Crowded Room' on Apple TV+
Thu, 12:15 PM
Cool New Stuff: Grid and Camo for Mac
Thu, 12:00 PM
[Updated] Where to Find the IMEI Number on an iPhone
Thu, 11:23 AM
Adobe Releases Update to ‘Source Han Sans’ Open Source Font
Thu, 10:16 AM
‘Documents by Readdle’ Launches for M1 Macs
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Daily Observations
  • TMO on Twitter!