The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
Apple Acquires Proximity

Apple Acquires Proximity

by , 9:15 AM EST, December 5th, 2006

The broadcast media asset management company Proximity announced on Monday that is has been purchased by Apple Computer. The company's artbox workgroup and artbox enterprise are commonly used by TV networks to track and manage media clips.

Proximity's Web site states "We are pleased to announce that all Proximity technology and intellectual property, including artbox workgroup and artbox enterprise, was recently acquired by Apple." Customers with existing support agreements will be contacted by Apple.

Apple's track record of purchasing media-related companies goes back several years, and the acquisition of Proximity helps solidify the company's position in the video software market.

Terms of the deal were not disclosed.

Digg!

Recent TMO Headlines - Updated November 23rd

Wed, 8:01 PM
TMO's Holiday Tips and Black Friday Deals Roundup
Wed, 7:37 PM
The Miserable State of UI, HomePod Under Achieving, and Future Man - Pop.0 ep.21
Wed, 4:59 PM
Frothy Rants about Encryption and Net Neutrality, Plus Apple's AR Goggles - ACM 348
Wed, 4:38 PM
The Last Word on OS Upgrades
Wed, 3:55 PM
Upgrading to 4K/UHD TV? What about 4K/UHD Blu-ray?
Wed, 3:39 PM
Apple Taps Sam Smith in 'Sway' Holiday Commercial for AirPods
Wed, 3:10 PM
6 Must Have iPhone Apps for Holiday Travel
Wed, 2:46 PM
iOS 11: Dismiss Notifications Another Way With 3D Touch
Wed, 2:22 PM
iOS 11: Where to Find iPhone Ringtones Besides iTunes
Wed, 2:18 PM
Apple Reportedly Planning iPhone SE 2 for July 2018
Wed, 1:54 PM
Holiday Tech and Travel Tips - TMO Daily Observations 2017-11-22
Wed, 1:25 PM
The Best Apple Black Friday Deals For This Weekend [UPDATE]
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!