The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
UK iPhone Launch Draws Large Crowds

UK iPhone Launch Draws Large Crowds

by , 3:00 PM EST, November 10th, 2007

Apple and cell carrier O2 jointly launched the iPhone in the U.K. on Friday, and like Cologne in Germany, drew crowds for the popular handheld device. The line at London's Regent Street Apple Store began forming 26 hours before the launch, and was some 300 people long by the time the store doors opened, according to the BBC.

20-year-old Tom Jasinski was the first out the door with an iPhone in hand. "I got here 26 hours ago," he said. "It is a great piece of hardware. It is a great thing and I love it."

Store employees walked the line keeping customer excitement up, and the BBC went so far as to call the event "mayhem."

The iPhone is available in over 1,300 locations throughout the U.K. including Apple retail stores, O2 stores, and Carphone Warehouse locations. The combination iPod and smartphone is priced at 269 (about US$566.25), and services contracts with O2 start at 35 (about $73.67) a month.

Recent TMO Headlines - Updated May 26th

Thu, 4:47 PM
Apple Bringing Editorial Direction to Apple News, Hires Experienced New York Magazine Exec
Thu, 4:46 PM
Comprehensive Guide to Magic Mouse Mac Gestures
Thu, 3:37 PM
Tell the FCC Exactly How You Feel about Ringless Voicemail
Thu, 3:30 PM
Jony Ive Appointed Chancellor at Royal College of Art
Thu, 3:02 PM
Apple Watch Most Accurate Heart Rate Fitness Tracker, Sucks at Calorie Counting
Thu, 2:26 PM
Apple Transforms PR Site to a 'Newsroom' and Redesigns Executive Profiles
Thu, 1:34 PM
The Big Ringless Voicemail Rant - TMO Daily Observations 2017-05-25
Thu, 12:32 PM
New Apple Cartoon Looks at the Liam Recycling Robot
Thu, 9:57 AM
Belkin Launching HomeKit Compatible WeMo Bridge This Fall
Thu, 9:53 AM
Andy Grignon 10 Years Later, Reflecting on Helping to Create the iPhone
Thu, 9:02 AM
macOS: Linking Contact Cards Together
Thu, 9:00 AM
Yummy FTP Pro+ Lifetime License: $19.99
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!