The Mac Observer

Skip navigational links

You're viewing an article in TMO's historic archive vault. Here, we've preserved the comments and how the site looked along with the article. Use this link to view the article on our current site:
Apple Notebook Market Share Rises, Steals from Acer, Toshiba

Apple Notebook Market Share Rises, Steals from Acer, Toshiba

by , 3:50 PM EDT, September 18th, 2008

DisplaySearch released a report on Wednesday showing that Apple's notebook share in North America grew by 60 percent year over year, at the expense of Acer and Toshiba. Hewlett Packard and Dell have maintained their market share of notebooks.

While Hewlett Packard has been the worldwide leader in notebook computer shipments for eight quarters, Apple is gaining rapidly, at the expense of Acer and Toshiba. HP and Dell are about even in North American shipments.

Source: DisplaySearch

The report noted: "Much of the growth in the notebook PC market over the past few years was driven by consumer purchases, a market that Dell has had trouble penetrating. Recent efforts by Dell indicate that they have placed a renewed emphasis on growing this segment."

Now that Apple is in double digits, its position in the notebook computer market is looking much more respectable and becoming an emerging threat to its competitors.

Analysts are expecting Apple to set a Mac sales record for the quarter ending in September, possibly 2.9 million worldwide.

Recent TMO Headlines - Updated October 28th

Thu, 8:04 PM
Jony Ive's Inside-Look Video for MacBook Pro with Touch Bar
Thu, 7:39 PM
ACM 382: How Pro Are the New MacBook Pros?
Thu, 5:53 PM
Apple Adds Support for 3 Video Codecs in Sierra and El Cap
Thu, 5:36 PM
Apple Releases Combo Updater for macOS Sierra 10.12.1
Thu, 5:06 PM
Apple Unveils Thinner MacBook Pro with Touch Bar, Touch ID, More
Thu, 3:46 PM
Apple's 'Hello Again' Event Wasn't About the Mac After All
Thu, 3:25 PM
TMO Daily Observations 2016-10-27: Apple's 'hello again' Wrap Up with new MacBook Pro Models
Thu, 2:44 PM
Apple Commercial: 'The new MacBook Pro featuring Touch Bar – So much to touch'
Thu, 12:53 PM
Mac Observer Apple Keynote Live Coverage
Thu, 10:25 AM
Apple Retail Stores Set Stanchions Overnight, Hints at New Product Availability Today
Thu, 9:47 AM
Apple Store Offline Ahead of 'hello again' Media Event
Thu, 9:00 AM
Rotating Car Phone Stand: $13.99
  • __________
  • Buy Stuff, Support TMO!
  • Podcast: Mac Geek Gab
  • Podcast: Apple Weekly Report
  • TMO on Twitter!