MacBook is Dying
Dan Moren at Macworld tells us, “4 Apple products and technologies that are running out of time.” It’s the end of the road for the Touch Bar, Lightning, AirPower and, gulp, the MacBook.
Alas, poor MacBook. You never quite found your niche. Many Apple watchers (yours truly included) thought the MacBook was the second coming of the MacBook Air…
Where does that leave the MacBook? Either it’s in need of a substantial refresh and reframing about its place in the line-up or it’s time to bid it a tearful adieu. My money’s on the latter.
• Related to the potential demise of the MacBook is this article at 9to5Mac which has a partial comparison chart. It adds some insight into the 12-inch MacBook’s current place in the lineup of other 13-inch Apple notebooks. It doesn’t stack up well. Also, I’ve had something to say about the MacBook myself recently.
In the above article, I wrote:
And what about the Macbook? It almost seems as if Apple has two competing teams, leapfrogging each other. Where will the MacBook go from here? Will it again leapfrog and surpass the MBA? Or will it, now an aging technology, be retired as a failed experiment?
• Turning to the new MacBook Air, Laptop Magazine has the benchmarks.
“New MacBook Air Benchmarks Leaked: Here’s How It Stacks Up.” Bottom line:
The [new] MacBook Air earned a score of 4248 on the Geekbench single-core test and 7828 on the multi-core test. That was enough to top the 3335 and 6119 the 2017 MacBook Air notched on single- and multi-core tests last year. However … the base 2018 13-inch MacBook Pro with Touch Bar tallied scores of 4504 and 16464, showing much stronger multi-core performance than the Air.
For more on the new MacBook Air, see AppleInsider’s MacBook Air 2018: Hands on, first impressions, and initial benchmarks.”
• In this Jony Ive interview, the Apple Chief Design Officer explains: “how he created the new iPad – and the philosophy behind it”.
If you are making changes that are in the service of making something better, then you don’t need to convince people to fall in love with it again…
“In my experience, if we try very hard to make material improvements, people quickly recognise those and make the sort of connection they had before with the product.
SVP Ive is, as they say, spot on with this. Those users who hate change notwithstanding.
• No update to an OS contains all possible fixes. If you’re using macOS Mojave 10.4.1, here’s an “incomplete summary” of some known bugs from The Eclectic Light Company.
The updated Face ID system will allegedly be added to all of Apple’s new iPhones in 2019. Apple will supposedly go with two OLED display iPhones and one LCD display iPhone next year, just like its lineup in 2018.
• Not surprisingly, Android doesn’t adapt well to tablets. Here’s the analysis of why Android tablets have faltered compared to Windows and iOS tablets. “The rise and fall of the Android tablet.”
• In contrast, Apple planned far ahead with iOS. Here’s a developer Geoff Hackworth’s analysis of: “How iPad Apps Adapt to the New 11″ and 12.9″ iPads Pro.” Basically: Apple warned developers in advance. Those who listened will have a much easier time evolving their apps.
• We hear much buzz about how Apple’s expensive notebooks are struggling in education, but here’s a great success story about iPad success in higher education. “Massive iPad deployment at OSU paying long-term dividends in higher education.”
Following the rollout to over 11,000 iPads to the 2018 freshman class, Ohio State University has started to see the benefits of their ambitious program including improvements in grades, higher campus engagement, and the eventual savings of millions of dollars for students.
• Finally, speaking of education, if you’re a computer science student pondering which language skills employers are looking for, here’s some research. And I, from personal experience, generally agree with the findings. “The computer languages employers want most in Silicon Valley.”
Particle Debris is a generally a mix of John Martellaro’s observations and opinions about a standout event or article of the week followed by a discussion of articles that didn’t make the TMO headlines, the technical news debris. The column is published most every Friday except for holiday weeks.