Apple has four new commercials for Apple Watch Series 2 (AWS2): Apple Watch Series 2 — Go Play, Apple Watch Series 2 — Go Run, Apple Watch Series 2 – Go Dance, and Apple Watch Series 2 – Go Out (below). Each has a theme of “go” do something, and each features Apple Watch being opened as a present. It’s a sharp, fast, double jab of a message. The ads also feature music with aggressive beats, and they’re probably aimed at a younger audience. Unlike other recent branding spots, these ads feature a lot of shots of AWS2 being used to do something. Play music, buy with Apple Pay, activity tracking, Breathe, receiving iMessages, and more. For those keeping score at home, my favorite song in the four spots is Realligator by MagnusTheMagnus.
Check It Out: Apple Posts 4 New Commercials for Apple Watch Series 2