New Hardware Could Complete Apple's 4K/UHD TV Future

· · Columns & Opinions

Apple TV driving HDTV

Apple has been nibbling around the edges of the TV experience for a long time. The Apple TV has been a good start, and the recent emphasis on the 4th generation Apple TV and apps has been good. And yet, Apple hasn’t really closed the loop for a complete viewing experience and has delivered only pieces of the needed hardware. John fantasizes a bit. But with logic.

Apple, Accustomed to Skating to the Puck, Now Also Guiding the Puck

· · Columns & Opinions

Apple CEO Tim Cook Interviewed by RTE News

When Apple was struggling to gain acceptance in the marketplace, it was profitable to surge relentlessly forward, leaving the enterprise behind and mesmerizing the consumer. Nowadays, Apple tends to nurture the markets it has while seeking new avenues for growth. This makes it harder to estimate Apple’s future prospects. Yet, investors are starting to appreciate the nuances.

Apple's Change From OS X to macOS Hardly 'Muddies the Waters'

· · Editorial

macOS Sierra

On June 30, an article was published at Computerworld claiming that Apple’s change from “OS X” to “macOS” will “do nothing for the Mac except accelerate its downward spiral as a fringe hardware product… and muddy the waters.” John Martellaro takes a look at this article with a critical eye and sets the record straight.

Why I'll be Buying a New iPhone 7

· · News

IPhone 7 and control freaks

Some say, the iPhone 7 will be a yawner. What’s forgotten is that our appetite for new (useful) toys and being state-of-the art always outweighs the cynicism of skeptics and critics. John’s going to have a new iPhone 7, and states why you should think seriously about one too. Ignore the voices that seek control.