3 Key Takeaways about Apple TV from Eddy Cue Interview

· · Columns & Opinions

Future Apple TV

In an interview with The Hollywood Reporter (THR), Apple senior vice president Eddy Cue added some color to Apple’s television aspirations. Key takeaways from the interview include Apple not planning to buy a studio (for now, at least); Apple having modest ambitions with original content; and Apple’s belief that voice is the killer feature for navigating television content.

Apple's Change From OS X to macOS Hardly 'Muddies the Waters'

· · Editorial

macOS Sierra

On June 30, an article was published at Computerworld claiming that Apple’s change from “OS X” to “macOS” will “do nothing for the Mac except accelerate its downward spiral as a fringe hardware product… and muddy the waters.” John Martellaro takes a look at this article with a critical eye and sets the record straight.

Why I'll be Buying a New iPhone 7

· · News

IPhone 7 and control freaks

Some say, the iPhone 7 will be a yawner. What’s forgotten is that our appetite for new (useful) toys and being state-of-the art always outweighs the cynicism of skeptics and critics. John’s going to have a new iPhone 7, and states why you should think seriously about one too. Ignore the voices that seek control.