Steven Sinofsky was the former executive of Microsoft’s Windows Division, but, surprisingly, he has some remarkable things to say about Apple’s recent WWDC keynote.
Apple’s WWDC keynote was a hardware bonanza, but Apple still faces some distinct challenges derived corporate culture and some self-inflicted weaknesses.
There is a perspective that says it’s pointless for the pros to predict what Apple will say in the WWDC Keynote, but it’s wrong.
The Particle Debris item of the week isn’t a written article. Instead it’s a concept video, a joint effort by Federico Vittici at MacStories and designer Sam Beckett in the UK. The reason it’s so cool is because it punctuates the hunger we all have for a new iOS on the iPad that leaves the past behind, truly enables and excites. John is excited, and you will be too. Plus: rebirth of the Mac.
Microsoft is a changed company under CEO Satya Nadella. We’re not the first ones to notice. This change has manifested itself in several ways, most notably the willingness to provide solutions on whatever platform the customer wants to work with. More exciting, however, is how people interact with their computers. This week, John points us an article that reveals Microsoft’s important new thinking about the human-machine interface.
Two very interesting things happened this week. First, we heard that Apple may be making its own Siri-powered Echo-like device, to be announced at WWDC. Later in the week, we heard that Amazon will now bring its video app, Prime Video to the Apple TV. Mere coincidence? John, just for fun, imagines a recent, fictional conversation between Jeff Bezos and Tim Cook.
Recently, Facebook has suffered some difficulties that were caused by its very design. It’s clear now that one of the features of large, complex social services is that they contain within themselves the seeds of tragedy. Worse, thanks to the money at stake, there’s no remedy. Not even a tough one.
What happens when AI machine learning becomes so sophisticated and inscrutable that humans can no longer understand how an AI came to a decision? AI processes will go far beyond simple structured code that can be debugged and audited. Will we just shrug and accept? John maps out the major issues with advanced AIs.
The education market is very price sensitive. Three players are in a pitched battle for the right-priced personal computer: Apple (iOS), Google (Chrome OS + Android), and Microsoft (Windows 10 Cloud). These OSes and their implementation on hardware, plus the right kind of marketing and staying power, could determine which company seizes the hearts and minds of schools and students.
Artificial Intelligence agents started out as friendly voices that could answer some simple questions. We’re in a new phase now in which AI agents can order goods and control our home. Recently, Google tried to jump to another level when it introduced an ad into a morning briefing. We can see where this is going, and it’s not good.
Our artificial intelligence agents can either be embedded in our computers and/or mobile devices. Or they can reside in a cute little colorful cylinder that sits on a table. Which is better? Which is the future? Which should you invest in? Maybe Siri knows.
Like the rest of the tech industry, Apple is a company that is in constant change. Sometimes the change is celebrated, and sometimes the change is uncomfortable. In other words, Apple always has its eye on the ball. It just may not be the same ball we’re accustomed to watching.
Siri started out with a female voice exclusively, but now it can be changed to male. Alexa uses only a female voice. Cortana’s voice, for now, is strictly female. Why is that? Is it sexism? Is it for better intelligibility? John looks into the matter.
The Amazon Echo family of devices shouldn’t be underestimated. We talk about how it appears to be a device for casual questions, weather, music and shopping. But the underlying technology is going after something much bigger. Moreover, Amazon’s lead over Apple in AI and home automation may be unstoppable. John looks at two articles that provide insight into what Amazon is after in the long run.
Recently, Vizio agreed to pay the Federal Trade Commission and the state of New Jersey a total of US$2.2M to settle a complaint that it spied on its TV customers. It’s an unexpected and sorry state of affairs when a new, beautiful, expensive 4K/UHD TV is also reporting on your viewing habits. John offers some advice on how to put a stop to that spying.
The evolution of robots and androids, it seems, is progressing at an exponential rate. Collaborative research, the development of robotic technologies and AI together are putting ‘droids in hotels and airports. Soon, like Alexa, our homes. Where is Apple?
Apple is our most favored company for perfectly good reasons. Or so we think. And yet there are people who despise the company. How can both attitudes be right? The reason for this duality may depend on a particular kind of thinking called cognitive bias. John Martellaro explains. Or, at least, he thinks he’s explaining.
Could augmented eyeglasses someday help us spot nasty viruses on public doorknobs? Could our wearables, in the form of an Apple Watch, someday provide a complete analysis of our blood? Predict a cold? Detect and diagnose a disease or illness? All that may not be far off.
Apple periodically comes out with The Next Big Thing. Along the way, however, the company makes incremental changes that also make our lives better. How those many advancements accumulate to positively affect our lives depends on how often we upgrade. Meanwhile, the punctuation of big product events keeps us coming back for more. It’s all in a delicate balance, perceived in our flow of time.