Under Tim Cook’s leadership, privacy is Apple’s best product.
In 2018, no issue is more important than user privacy–or the lack of it. We’re tracked by private industry on an unprecedented scale…If you want to be part of this world, designed by advertisers and tech giants, you must relinquish your right to privacy…Well, unless you use Apple’s products.
I’ve been banging this drum for a while now. Privacy is the main differentiator between Apple and its competitors. Non-tech people who hold an iPhone Xs and an Android flagship aren’t going to notice differences in screen, CPU speed, camera specs, etc. But if you tell them that Apple products are more private, then you may have sold a product.
Check It Out: Tim Cook Positions Privacy as Apple’s Best Product