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June 6th, 2000

[9:00 AM] Macs given mention in Consumer Reports’ ‘Home Computer Buying Guide 2000’
by Rodney O. Lain

"There's something about a comeback that makes the average Joe feel good, " observes Consumer Reports about Apple's return to viability.

Thus goes the latest issue of the shopper’s ombudsman as it highlights the Macintosh line of computers in its Home Computer Buying Guide 2000. Although we know that the Mac is a better machine, it’s interesting to read how it measures up to PCs in "less biased" venues.

This special report caught my eye with a Rev. C iMac on its cover. Upon closer inspection, it was revealed that the Mac was actually given a fair shake -- which is big thing, if you remember the days when the Mac was barely given mention in previous reports.

For the first time in a long time, an influential publication like CR presents the Mac alongside the PC as a serious option for the new shopper -- to whom this report is directed. After spelling out the features to shop for (Megahertz, RAM, etc.), the reader is presented with an Apple interlude titled "Should You Buy a Mac?"

It recounts Apple's comeback, describes the product line and weighs the pros and cons of buying a Mac. Overall, the Mac is treated just like any other computer on the market.

Go and read it for yourself; it's on store shelves now.

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