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October 5th, 1999

[3:00 AM] Steve Jobs Interviewed On CNBC...Again

Steve Jobs was interviewed on CNBC after today's Special Event help in Cupertino at 12:00 PM CDT. CNBC asked M. Jobs about problems that Taiwan may have caused Apple. M. Jobs replied that Apple had been halted with iBook production for a short while, but that they were producing iBooks again at this time. M. Jobs also said that Apple hoped to have a good quarter with the iBook.

CNBC was also interested in the sub-US$1000 aspect of the new low end iMac and commented that marked the first time that Apple had competed in the sub-US$1000 market. CNBC did not ask about, nor did M. Jobs comment on, the CompuServe rebate offer of US$400 back for new Mac purchases when the user signs up for 3 years of CompuServe service.

The interview featured highlights from M. Jobs's presentation including lots of product shots. The interview was short, but once again it was very positive.

The Mac Observer Spin: Wall Street's love affair with M. Jobs seems to continue. CNBC's coverage of Apple throughout the day was very positive. This included coverage of the new products, coverage of M. Jobs, and coverage of their stock performance before and after today's announcements.

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