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October 11th, 1999

[8:30 AM] Keep It Simple Stupid At

Linton Media LLC has announced the launch of a new web site devoted to the Macintosh consumer, serves to provide opinions, easy to understand technological news, and industry insight to the Macintosh community. According to Linton Media:

The mission is clear: With values-oriented leadership, and with a collaborative commitment to innovation and excellence,'s purpose is to provide a thorough information resource for Internet Macintosh consumers. strives to offer content that is free of technological jargon. It offers end users a concise, simple analysis of the Macintosh industry.

The content of is pro Macintosh; however, news and product reviews are strictly objective. All published commentaries or reviews are offered by professional, accomplished journalists. The primary aims of are to promote 100 percent original, thought-provoking content.

Our vision is to help everyday users understand the implications of current events in the Macintosh computer industry. It is asking "HOW or WHY" these applications or events will affect an individuals way of thinking and computing. is currently up and running, and you can visit the site for more information.

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[Podcast]Podcast - Apple Weekly Report #135: Apple Lawsuits, Banned iPhone Ad, Green MacBook Ad

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