Amazon's Alexa Super Bowl Ad is the Voice Assistant I Want

· · Cool Stuff Found

Amazon is hyping its Alexa voice assistant in a new ad to air during Super Bowl LII this weekend after teasing that new voices may be coming. Turns out they’re celebrities filling in to “help out.” Regardless of what you think of Amazon’s efforts in the voice control space, it’s a pretty funny commercial—and I kind of wish this is how my Echo really worked.