Popular podcast app Pocket Casts is now free with an optional US$0.99/month or US$10/year subscription. The previous price was a one-time fee of US$3.99. Pocket Casts CEO Owen Grover told TechCrunch: “We understood pretty clearly that we were limiting our reach and limiting the number of users that could enjoy the quality and power of the app and the platform. It felt penny wise and pound foolish to continue to collect a few dollars at the top … We have the benefit of these owners who are supporting us in a way that allows us to grow our audience, habituate new listeners and deliver a pretty terrific user experience.” App Store: Pocket Casts – Free
A report from Liftoff called the Mobile App Engagement Index shows that the subscription app market is booming, up 32% since last year.
The App Store has been getting an influx of scam subscriptions. These apps that intentionally trick users into paying for subscriptions.
TechCrunch writes that Apple’s greediness is the real reason it became a trillion dollar company. But Andrew disagrees.
Last year, over 30 software developers met in a luxury loft in New York. It was a meeting hosted by Apple about app subscriptions.
The data comes from a survey of 800 smartphone users in the U.S.
There are a couple of different ways to get to your iOS app subscriptions. One is the manual way, and the other is a redirect link.