Tom Brady Features in New Apple Beats by Dre Commercial

· · Cool Stuff Found

Apple picked quarterback Tom Brady to promote Beats by Dre headphones. A new spot for the brand features a grim and gritty locker room shot of the Deflategate quarterback wearing a pair of Beats by Dre. In a voiceover, Mr. Brady says: “Doubt me. Distract me. Give me noise. ‘Cause all I hear is, ‘It’s payback time.'” A tagline of “Above the noise” then appears, followed by the Beats logo. The spot was posted to YouTube this weekend, and already has more than 2.2 million views.

Deep Dive on Apple's Tax Announcement, Jeff and Bryan Hypocrisy, and Apple Security - ACM 445

· · Apple Context Machine Podcast

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Apple made some major announcements about taxes, investments, and the company’s five year plan for contributions to the U.S. economy, and Bryan and Jeff take  a deep dive into what it all means. They also examine their own potential for hypocrisy in criticizing Apple’s smarthome strategy. The cap the show with a listener comment about the Mac App Store security bug.