Apple picked quarterback Tom Brady to promote Beats by Dre headphones. A new spot for the brand features a grim and gritty locker room shot of the Deflategate quarterback wearing a pair of Beats by Dre. In a voiceover, Mr. Brady says: “Doubt me. Distract me. Give me noise. ‘Cause all I hear is, ‘It’s payback time.'” A tagline of “Above the noise” then appears, followed by the Beats logo. The spot was posted to YouTube this weekend, and already has more than 2.2 million views.