The company added “Creative Sets for more ad variations” for better user targeting.
iOS
So How Secure is Messages in iCloud Anyway?
Apple just updated its iCloud security overview page to give us an idea of messages security.
How Apple Might Approach an ARM-based Mac
Recent reports suggest that Apple may be working on a hybrid Mac, one that has a touchscreen and also runs iOS apps. Just how, exactly, would this work?
Apple releases iOS 11.4.1 Developer Beta
So this is a surprise: Apple released iOS 11.4.1 Developer Beta just a day after the public release of iOS 11.4, and only five days ahead of 2018 Worldwide Developer Conference.
iCloud Messages FAQ: Here's What You Need to Know
Reddit user u/Dave-CPA put together a list of questions people may have about iCloud messages.
How to Enable Messages in iCloud on iPhone, iPad, and Mac
iOS 11.4 and macOS 10.13.5 give us a feature Apple first showed off nearly a year ago: Messages in iCloud. The feature is easy to enable. Read on to learn how.
HQ Trivia - How a Quiz App Took the UK by Storm
HQ Trivia is a mobile quiz game taking the UK by storm, with hundreds of thousands of players competing for real cash prizes. How has it been so successful, and where does it go next?
![Apple Releasing iOS 11.4 with AirPlay 2 Support Today [Update]](https://www.macobserver.com/wp-content/uploads/2018/02/homepod-homekit-1.jpg)
Apple Releasing iOS 11.4 with AirPlay 2 Support Today [Update]
Apple rolled out the official public release of iOS 11.4 for the iPhone, iPad, and iPod touch on Tuesday. The update finally gives us AirPlay 2 support, including multi-room speaker support for HomePod.
A Great Collection of WWDC 2018 Wishlists
Technical journalists don’t have access to Apple’s roadmaps, but they do have pretty good ideas about what might help us all with Apple’s new hardware and software.
Podcasts
Apple Blocks Valve's Steam Link for iOS from App Store Over Business Conflict
Don’t hold your breath for Valve’s Steam Link app for iOS because Apple rejected it from the App Store over “business conflicts.”