Spike Jonze is partnering with Apple to create a Beastie Boys documentary. It will be available on Apple TV+ on April 24.
Adweek has a great behind-the-scenes video that shows—among other things—that all that stretchy-house stuff from Apple’s new HomePod ad was done with practical effects, rather than CGI.
John Martellaro and Bryan Chaffin join Jeff Gamet to to debate the value in Apple’s latest HomePod commercial directed my Spike Jonze along with whether or not HomePod should be opened up to other platforms. They also have a cathartic Daylight Saving Time rant.
The result is a stunning piece that’s charming, surreal, emotional, playful, theatrical and utterly compelling.