Apple Gains New Business Oriented App/Service For Mac OS X

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NetObjects has announced support for Mac OS X under NetObjects Matrix. NetObjects Matrix is a set of online services and tools designed to help small businesses offer an online presence and includes list management, scheduling, tracking, search, and site promotion. This marks the first time the company has offered Mac support since the early days of its NetObjects WYSIWYG site editor in the late 1990s. According to NetObjects:

NetObjects today announced that its new NetObjects Matrix platform, announced last week, will support the Apple Macintosh, including support for the advanced operating system, Mac OS X.

NetObjects is making a strong push into the Macintosh market with NetObjects Matrix, a next-generation platform of Web Services. The NetObjects Matrix open, component-based interfaces allow NetObjects to register and integrate third-party Web Services seamlessly into the Web site building and hosting process -- giving small businesses the ability to "mix and match" Web Services to create a truly tailored e-business solution. The NetObjects Matrix Web Services are delivered to small businesses by hardware companies, ISPs, hosting companies, telecommunication companies and major brands that license the NetObjects Matrix technology.

"Mac OS X combines a powerful UNIX-based foundation with the Macis ease-of-use to deliver superior performance, unprecedented stability and powerful Internet features that make the Mac the ideal platform for Web development," said Ron Okamoto, Appleis vice president of Worldwide Developer Relations. "Weire excited that NetObjects has brought its new Matrix platform to Mac OS X and is now part of the growing list of Mac OS X applications."

"With the success of the Mac, there has been an increase in the demand for products like ours to support the platform," said Mark Patton, executive vice president, products and services, NetObjects. "We have great synergy with Apple, as the Mac appeals to so many small businesses, and NetObjects solutions are developed with the small business end-user in mind."

NetObjects Matrix includes the industryis first Web-based WYSIWYG Web site builder, providing unmatched ease of use, unlike first-generation online site building solutions that rely on the user to fill out forms to create a Web presence. In addition, NetObjects modular output technology supports creation of Web sites that can be viewed in browsers, wireless devices and submitted to leading marketplaces and directories all with one click.

You can find out more about NetObjects Matrix Builder and the NetObjects Matrix Platform at the comapnyis Web site.

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