Apple Starts Its Comeback

Apple started its climb back up the charts of the PC Data Top 10 Rankings this week by moving back into the third position. After sliding, and seeing a substantial decline in the number of visitors to the their site, Apple again drew close to 1 million unique visitors. One potential explanation for the spike in traffic could be anticipation surrounding yesterdayis announcement of OS X Beta. After getting has high as number three, Egghead.com fell back to the fifth spot this week, with Compaq, HP, Dell, IBM, Gateway, and reseller Outpost all holding fast in the Top 10. After brief absences from both, Intel and TigerDirect are back in the Top 10 with strong showings from both sites.

This Week

Last Week

Hardware

% of Total Web Audience Reached

Unique Users (000)

1
1
compaq.com
1.7
1,391
2
2
hp.com
1.6
1,331
3
4
apple.com
1.2
972
4
8
gateway.com
1.1
897
5
3
egghead.com
0.9
751
6
5
dell.com
0.9
743
7
7
ibm.com
0.8
656
8
6
outpost.com
0.7
554
9
*
tigerdirect.com
0.3
276
10
*
intel.com
0.3
269