Apple To Report 1st Quarter Loss This Week

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Apple will be reporting its fiscal 1st Quarter earnings this week on Wednesday, after the markets close. The company is expected to report its first loss since Steve Jobs took over the company three years ago. Warnings of this anticipated loss helped spark a large drop in the companyis stock value in December of last year. Apple suffered from increased inventory on hand in the face of a market-wide slowdown of the computer market. Apple has also admitted that they missed the CD-RW revolution and recently introduced PowerMac G4 models to correct this.

In addition, they saw a large drop in education sales related to changes in their education sales model that were introduced at exactly the wrong time. The three things combined met for a huge revenue decrease that Apple has said will be in the range of US$600 million less than prior projections.

The Mac Observer will be covering the earnings report and the companyis conference call with an initial brief immediately after the announcement. We will follow it up with a detailed analysis on Thursday morning.

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