PC Mall Extends Apple's Reach To Government Purchasers

PC Mall has announced that its government sales subsidiary, PC Mall Gov, has added Appleis product line to its government purchasers. PC Mall is the parent company of MacMall, one of the catalog retailers. Technically, the company has added Apple to its "GSA Schedule," which is effectively a contract to sell to the government, and is required for government purchases. The addition of Apple products to PC Mall Gov means that the Mac platform has another sales team selling to one of the largest customers in the world, the US Government. The press release from PC Mall:

PC Mall Gov, a subsidiary of PC Mall, Inc., announced today that it has received an authorization to sell Apple on its GSA Schedule to federal Government customers. This program leverages Appleis traditional technological innovation to help the Government stay ahead of its rapidly changing mission.

"PC Mall Gov is excited about our expanded relationship with Apple to offer innovative technologies that make Power Macintosh computers and Mac OSX, the most widely-distributed Open Source UNIX-based operating system, the premier choice for federal agencies and employees. Apple and PC Mall Gov can provide a wide range of services and solutions to meet the needs of todayis government environment," said Alan Bechara, President of PC Mall Gov, Inc.

Bechara continued, "We are very excited about all of the advantages we bring to help increase market share for Apple in the federal government market including:

  • One of the largest selection of Mac products -- over 50,000
  • Rapid delivery -- Order by 10 p.m. EST and receive the product the next morning
  • Software licensing solutions
  • Knowledgeable sales staff
  • Dedicated Mac tech support
  • Customized extranet sites for educational institutions
  • Teacher and student purchase programs."

Bechara concluded, "PC Mall Inc. is one of the largest resellers of Apple and Apple-related equipment to consumers and business, in the U.S. Now we have an opportunity to achieve the same success with Apple in the Government market."

You can find more information on PC Mall Gov at the divisionis Web site.