Standard & Pooris (S&P) sees TiVois announcement that it is adding support for video capable iPods as good news for Apple, according to Forbes. The addition of TiVO-recorded content will boost the iPodis somewhat limited selection of programming.
Megan Graham-Hackett, S&P analyst, commented "In our view, the video iPod needs expanded content to be a more attractive device."
The process of converting video content is currently somewhat complex for the average user, and TiVoToGo should fix that.
S&P rates Apple at a price/sales point that is nearly four times its peers, and feels it can continue with that momentum, thanks to strong new product sales. It also raised the 12-month target price for Appleis stock from US$56 to $66.
Apple is currently trading at $64, down .56 (.87%).