September 15th, 2000

There are lots of great articles, and some really bad ones, on the Internet. Though we link to all of them at MacOS News Around The Web, some of them deserve special mention here. Most of what we will mention within these pages will be among the best, but on occasion we will talk about articles that are so bad or so wrong we just have to say something. Consider them mini-editorials on our part about things we think you might also be interested in.

Best [12:30 PM] Mac Night Owl - Are the Missing Features of Mac OS X Important?
After Aqua was first demonstrated some 9+ months ago, cries of outrage were heard from all corners of the Mac globe. Where was the Apple Menu? Where was the Control Strip? What the heck is this "Dock thing" anyway? Since, a number of people have actually had their chance to play with the product, and with the release of Beta, even more users will be able to kick the tires Appleis future. With Beta in the hands of real users, how concerned should we be about some missing or different features? Mac Night Owl examines the issue a bit more closely. Our favorite quote from the article:

In the larger scheme of things, though, it may not matter. As with prior Mac OS versions, third party developers added missing features and Apple, over time, adapted or incorporated them.

Hoping the extra US$10 I paid for Fed Ex shipping gets my copy here today. Reviewer - Kyle DiAddario

Best [12:30 PM] ZDNet - Ad agency threatens Mac media
Are we here talking about rumors, and how Apple wants to deal with them, again? Yep. ZDNet is reporting that Appleis ad agency, TBWA/Chiat/Day has threatend to pull any Apple funded advertising from sites that publish Mac OS rumors or speculation. For many sites in The Mac Web community, getting Appleis advertising dollars is of vital importance, thus making this a very real threat. Who knows what is REALLY going on, but Apple it seems Apple is following the old clichei; hit iem where it hurts most...the pocket book. Our favorite quote from this piece:

"A lot of it depends on how these magazines view themselves," Col?n said. "If they view themselves as an extension of Appleis advertising program and believe that itis important to do what Apple tells them to do, then it makes sense not to bite the Apple that feeds you.

"If, on the other hand, they view themselves as independent journals or publications regarding news that deals with Apple, it would compromise and damage their credibility when it came to simply adhering to the ad agencyis directives."

Stay tuned. This is yet another situation bound to get worse before it gets better. Reviewer - Kyle DiAddario

You can find these links, and lots of other links for Mac and Tech Industry stories, at MacOS News Around The Web.