HBO Now is coming to Apple TV, and the big-name broadcaster said its content will be available in April exclusively on Apple's streaming media set top device. HBO Now will be available as a stand-alone subscription, and won't require a cable TV package subscription, as does HBO Go.
Apple TV gets HBO Now channel in exclusive deal
HBO CEO Richard Plepler said HBO Now will be available as an Apple TV channel, and as an iPhone and iPad app, too. He said HBO Now subscriptions will include current and past shows, too.
The new subscription channel will cost US$14.99 a month, and signing up in early April will get you a month service for free.
HBO Now was announced during Apple's "Spring forward" media event on Monday morning. The event is still underway, so be sure to follow along with The Mac Observer's live coverage for all of today's news and surprises.