Apple CEO Tim Cook announced Monday that Apple Pay is now available at more than 700,000 retail locations in the U.S. That includes some 40,000 Coke vending machines that Coke Cola is rolling out. Apple also said Apple Pay now has support from more than 2,500 banks.
The news came as a line item in Apple's Spring Forward media event (see TMO's blow-by-blow live coverage for more information), but it shows the platform has gained massive momentum since being launched in November.
Apple recently said Apple Pay was used in some 75 percent of mobile transactions in the U.S., and remember that it's available only for iPhone 6 owners so far. It will also work with Apple Watch when that device ships on April 24th, and that device will retroactively extend Apple Pay to owners of iPhone 5, iPhone 5c, and Apple 5s.
Apple Pay is also being promoted by credit card brands, banks, and at least one terminal makers on national TV.