Apple added four new videos to its Apple Watch guided tour series on Thursday. The short videos show how to handle phone calls, use Siri, work with Maps, and play music from the company's smartwatch device.
Apple adds more Apple Watch guided tours to its website
The first three videos Apple posted covered Messages, watch faces, and Digital Touch. The three videos still showing as coming soon include Apple Pay, Activity, and Workout.
Apple first showed off Apple Watch several months ago as a companion tool for iPhone owners. The watch lets you send and receive calls, view alerts and notifications, pay for goods and services with Apple Pay, track fitness activities, and more.
Offering the guided tour videos is a smart move for Apple because they get early adopters familiar with Apple Watch features before their watches start showing up on April 24. Since Apple Watch is a completely new platform, the videos will help ease the learning curve that goes along with a new device category. The videos also serve as a great marketing tool because they show off features that may entice more buyers into the Apple Watch clan.
Apple Watch is priced starting at US$349, and tops out at $17,000. Pre-orders sold out within the first half hour of availability on April 10 and are currently showing June shipping windows.
The company originally said Apple Watch would be available on April 24, but the earliest Apple is offering for shipping is between April 24 and May 8. Availability is so limited that Apple announced it won't offer in-store sales during the launch phase and instead will direct customers to its online ordering system.
Since Apple Watch deliveries will be slow and staggered, we'll all have more time to watch the guided tour videos and get more familiar with the features before ours show up in the mail. As if that's much of a consolation.