Apple to Live Stream Sept 1 Media Event

| News

Apple dropped a surprise Tuesday afternoon with an announcement that it plans to live broadcast its Wednesday morning media event over the Internet. Apple typically records its media events and posts the videos later for public viewing.

Apple has held a special media event in September the past few years to introduce updates to its iPod line. This year, rumors claim Apple will release an updated iPod touch with built-in camera, update the iPod nano with a touch-based display, release a new version of the Apple TV running iOS, show off a cloud-based streaming music service, introduce new versions of iLife and iWork, and finally update the MacBook Air.

Since Apple doesn’t typically mix product lines in its September media event, the company will likely stick to iPod and iTunes-related announcements.

Apple’s media event kicks off at 10AM pacific time at the Yerba Buena Center in San Francisco on September 1. Be sure to check in with The Mac Observer for our event coverage.

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I had totally discounted the idea of an AppleTV update. With this announcement, I’m not so certain anymore and, dare I say it, even a little bit hopeful.  And with Sony and Roku launching their purported “preemptive” announcements, it definitely has me wondering.

I say we all watch the live stream so as to try and break it. Not to embarrass Apple, but to make sure they’ve got it right before general release of any products that will use it!

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