Spotify Coming to the U.S. for Real this Time

| News

After missing its own deadlines more than once, the online music streaming service Spotify is finally coming to the United States. The company’s Web site now says that the service really is on the way for U.S. customers, and the company said it will be free — presumably with ads — just as it is in Europe.

Spotify coming to the U.S.Spotify really is launching in the U.S. this time

The Spotify Web site states:

The award-winning music service that’s taken Europe by storm will soon be landing on US shores. Millions of tracks ready to play instantly, on your computer and your phone. Any track, any time, anywhere. And it’s free!

The company isn’t saying how much paid subscriptions will cost, or even if that will be an option. Spotify users in Europe pay a monthly fee for the service after the trial period if they don’t want to deal with streaming restrictions.

Spotify is already popular in Europe, and U.S. customers have been waiting impatiently to get a chance to use the service for some time.

With a free entry point, the service will likely shake up the subscription music industry in the States. Spotify’s potential competitors such as Rdio, Rhapsody and Pandora will likely watch Spotify’s service closely to see if they need to change their pricing structure to better compete with the newcomer.

Spotify hasn’t said exactly when its service will launch in the U.S., but is letting potential users sign up for email alerts and to be among the first to try out its state-side offerings.

Popular TMO Stories


John Molloy

I think they changed the rules recently… If you are on the free service you can only play a song 5 times and then it becomes unavailable until you shell out.


@rattyuk I never heard about the ‘5-listen’ limit before, but as a potential customer who has scoffed at subscription-based music services in the past, I’d be completely fine with that.

As much as I prefer the own-for-life model that iTMS still employs, I still struggle with finding ways to sample albums before buying them.  The recently-expanded iTunes previews are very nice but still not the same as being able to hear an album in its entirity.  Through other services like SiriusXM and Internet radio I can often hear 3 to 5 tracks off a new album and get a pretty good feel for it.  But as long as album prices hover at $10 (and more for the not-so-“deluxe” editions) I rarely shell out for a whole album unless its from a band that I collect. 

I generally pass at ad-based services, but as a supplement to my music-sampling palette - and offering a service that I currently don’t have - I’m looking forward to Spotify coming to the US.

Apple and the RIAA, take note.  If you want to drive album sales, consider adding a feature like this to iTMS.

John Molloy

Does not do what you want, Substance?


Seriously. Why are all of these companies (Google, Amazon, Spotify, Facebook, Pandora, presumably Apple as well) so stoked they’ve ‘invented’ FM radio, and in a few of these cases, replete with annoying audio ads? The future looks an awful lot like the past, albeit slightly more personally tailored.

For myself, I think the last time I actually tuned into a ‘streaming’ music service (over the air, just like wifi, and FREE!) was 1988, and the digital revolution has yet to come up with anything that trumps my own collection. I guess this is aimed at more casual listeners. I suspect they’ll eat it up.

Perhaps one of them will change my mind. My abundant use of sarcastic quotation marks was intentional.


@rattyuk Haven’t heard of grooveshark.  Took a look at it on my iPhone and saw that they are in a tiff with Apple over application approval.  No iPhone support is a major bummer for a guy likes me who has a family at home and works for a Windoze-centric company.


I’m sure that Spotify will be great.  In the meantime (and even after Spotify arrives), Grooveshark makes an excellent “play what you want when you want to” alternative.

Log in to comment (TMO, Twitter or Facebook) or Register for a TMO account