Thought at Walkman’s 30th birthday: why did iPod dominate the media market nowadays?

  • Posted: 08 July 2009 03:49 AM

    Sony Walkman has turned 30 years old today. Thirty years ago, the device was revolutionary changed the way people listened to music. Sony sold 30,000 Walkmans in the first two months after its launch, and 50 million within a decade. It created the portable media player market. Three decades on, however, Sony is struggling against rivals such as Apple, which has enjoyed immense success with its iPod music player. Apple iPod might be the market leader today. While people celebrate Walkman?s 30th birthday, I wonder what makes iPod became dominance in the media player market instead of the original Sony Walkman?

    Sony Company has always been developing its video and audio products. Sony Walkman?s latest flagship model, the NW-X1060, packs noise canceling, a bright touch screen display, mobile TV, and the ability to surf the Internet With the storage of 32GB, it can hold 8,000 songs (128kbps mp3) or 120h video playback (at 384kbps). It support all major file types includes MP3, MP4, WMA, AAC, Linear PCM, AVC, WMV, JPEG.
    The Sony PSP Go will come in fall of this year. It is a much smaller, sexier device that drops the UMD, adds 16GB of flash RAM and Bluetooth, and compresses the older PSP?s brick-like form factor to a narrower, sleeker size and shape. It?s got a huge amount of storage space for you to store music, videos and games. The files support MPEG-4, AVI video format and MP3 audio format.
    Besides the multimedia player, Sony?s phone also has powerful multimedia function. The Sony Ericsson XPERIA X1 is convergence of multimedia entertainment and mobile web communication. It has a 3.0 inches TFT touchscreen with shades of 65K internal screen colours and gives a resolution of 800 x 480 pixels. This let the users to play games and watch video clips on its wide screen easily. The video resolution support 640x480 pixels and video format support MPEG-4. The music format support: MP3, AAC, AAC+, eACC+, WMA (including protected WMA).
    By the way, a lot of people don?t know where to get videos and songs when they take a Sony multimedia device. Some may purchase music and movies online. If you still don?t know where to get or don?t want to buy online, you may use [[spam removed] to convert DVD files into your Sony device, or use [spam removed] to convert all other video files into Sony device. It can be used for all Sony products.

      After look into Sony product, let?s turn our attention to iPod. Apple first released the original iPod in late 2001, and it was quickly destined to be a huge success. It was exactly what people wanted. It has simple interface, large capacity, fashionable, and visually attractive.

    Simple Interface - The Apple iPod has an extremely simple interface, needing only a few seconds of use to be able to master it. It is very easy to use.

    Large capacity - The current regular iPod has 8GB or 16GB capacity. It can holds large amount of songs and movies, enable you to enjoy them.

    It’s visually attractive ? The appearance of iPod was fashionable. They made it look very sexy, appealing to just about everyone, and is now extremely recognizable.

    Windows and Mac compatibility - When they crossed over to the windows market, they more than tripled their market, literally reaching anyone that owned a computer.

    These are the things that really make the Apple iPod dominate the mobile MP3 player market, reaching over 70% of the market share. Apple never simply wanted to dominate the market with one product though, they’re still releasing new products at an alarming rate, each of which are doing extremely well. From iPod Mini to iPod Shuffle, iPod Touch, iPod Nano, from first generation to second generation, third generation. The Apple iPod will never stop giving us surprise by improving its iPod products, and I think that is the most important reason why iPod lead the media player market.

    [ Edited: 20 July 2009 05:21 AM by Laurie Fleming ]      
  • Posted: 08 July 2009 09:08 AM #1

    Shouldn’t the first sentence be “Sony’s Walkman would have been 30 today, had it not died, many, many, many years ago?”  tongue laugh


    Steph :apple:
    Id quot circumiret, circumveniat

  • Posted: 08 July 2009 04:36 PM #2

    What part of your question, which is the title of this topic:

    “Why did iPod dominate the media market nowadays?”

    is answered by all of the detailed information about Sony products that dominates your post?

    You state: “Apple iPod might be the market leader today.”  Might…? Seriously? And when you wonder why the iPod is dominant, you don’t make a serious attempt to answer your own question.  When you finally get around to talking about iPods (and by extension, iPhones); which are the only multimedia devices worth talking about; you manage to omit multiple dozens of key advantages that make any discussion of Sony products irrelevant.

    After filling your post with tons of technical praise for current and upcoming Sony products, you briefly say that the iPod has been a huge success because it holds a lot of music, is attractive, easily recognizable, fashionable, and available for both platforms.

    And that’s it? If those were the criteria for success, then not only would the iPod not continue to dominate after so many years, but you could take any number of products thrown against the iPod wall by other manufacturers during that time and make a case that they should have been successful, too. A pretty device from a name brand manufacturer with lots of storage doesn’t make for the best user experience, ecosystem, and now, platform in the business, and people are apparently smart enough to continue to figure this out for themselves…:-)

    “Sony has always been developing its video and audio products”, and where has this gotten them? including their latest flagship model? Nowhere. They botched their attempts to compete with the iPod early on, and the game is over for them; it’s too late to recover or regain any relevance. For them to make a stab at being meaningful again, they would have to do something different, innovative, and better in significant ways that what Apple is selling today… And that is something that Sony has shown itself to be incapable of for many, many years.

  • Avatar

    Posted: 08 July 2009 04:50 PM #3

    [duplication of spam removed]

    [ Edited: 20 July 2009 05:22 AM by Laurie Fleming ]


    Black Swan Counter: 9 (Banks need money, Jobs needs a break, Geithner has no plan, Cuomo’s grandstanding, .Gov needs a hobby, GS works for money, flash crash, is that bubbling crude?).

    For those who look, a flash allows one to see farther.

  • Posted: 08 July 2009 10:07 PM #4

    Eric Landstrom - 08 July 2009 07:50 PM

    Excellent write-up, misgreen.

    I agree.  One of the best Sony commercials I have recently seen.  Right down to the link for buying music.

  • Posted: 10 July 2009 01:52 PM #5

    “I wonder what makes iPod became dominance in the media player market instead of the original Sony Walkman?”

    Could it be that the Walkman died because it was a Cassette Device that was antiquated???? Not a hard one to figure out really.

    Sony didnt change it, and gave the market away to the iPod.
    A digital device for the digital era. Its really no brainer.

    Interface isnt an issue as the walkman interface was very simple too. Stop, Play, FF, Rew and volume. Only took a few second for anyone to grasp it.

    I would be annoyed at my time wasted reading this Sony Advert, except i wasted more of my time writing this reply so the joke is on me really grin !!

  • Avatar

    Posted: 10 July 2009 02:31 PM #6

    Nice write up. But, IMO, the key to the success of the iPod was the iTunes Software. This S/W made it easy to upload, from CDs,  and manage music/playlists from your computer. MP3 players from others lacked this critical feature. When Apple added the Music Store and made the software compatible with Windows, the game was over.


    “Once we roared like lions for liberty; now we bleat like sheep for security! The solution for America’s problem is not in terms of big government, but it is in big men over whom nobody stands in control but God.”  ?Norman Vincent Peale