The Mac Observer

Ted Landau's User Friendly View

Ted Landau's User Friendly View

And the Winner Is…Apple

TMO Talk (3)

“Any sufficiently advanced technology is indistinguishable from magic.” Arthur C. Clarke

With that quote in mind, I recently carried out a small thought experiment: “What if I could go back in time 50 years to 1960? And what if, in an attempt to impress the citizens of the day, I could take one and only one example of current consumer electronic equipment with me? Further, what if, despite the technological limits of 1960, that device worked back in 1960 the same way it works today. In other words, a Garmin GPS device would work just fine in 1960 even though there were no positioning satellites in the sky. My chosen device could be as small as an iPod shuffle or as big as a 70” flat-screen television. No limits. Except one: the device had to have first been created in this decade.”

With all of that in place, what device would I pick? It took me almost no time to come up with the answer: an iPhone. For me, the iPhone unquestionably and undeniably emerges as the device of the decade. Nothing else comes close.

Checking online for “gadget of the decade” lists, I found one from The Business Insider that reached the same conclusion. And for much the same major reason. The iPhone combines the features of many of the competing items that show up lower down on the list — and puts them all in the palm of your hand. The iPhone is an iPod of course, a better one in fact that any of Apple’s other iPods except for perhaps the iPhone’s sibling, the iPod touch. The iPhone 3GS is both a digital still camera and video camera. It’s an excellent GPS device (especially so when combined with an app such as Navigon’s MobileNavigator). It’s a super game machine, with more great games available than any other handheld platform. It’s even a computer, with a full-featured Web browser and email client. Did I mention it’s also a superb phone (complaints about AT&T’s coverage aside)?

At a personal level, I can attest that the iPhone has changed my daily routine more than any other device of this decade. Actually, the only people I imagine for whom this is not true are people who don’t yet own an iPhone. From checking tweets and email on the go, getting the latest news, finding out the tomorrow’s weather or today’s stock results, mapping a route, confirming movie times, taking photos to send to friends, reading a book, browsing YouTube, listening to music or just playing games — it often seems that an hour does not go by without me pulling the iPhone out of my pocket for something.

Given my time-travel criteria, the iPhone takes an even greater lead over other contenders. Can you imagine anything else that would do a better job of amazing the population of 1960? Compared to the iPhone, Star Trek’s tricorder is a primitive kludge. Even here in the present, as 2010 approaches, the iPhone can seem magical — as I typically discover when I demo an iPhone to people still unfamiliar with it.

For starters, using the Google app, I can speak the name of a restaurant into the iPhone’s microphone and, within a few seconds, the address and phone number of the establishment appears. With a tap or two, I can get directions or call the restaurant to make a reservation. At no point do I even need to call up the iPhone’s keyboard.

I can use Map’s Street View to “see” almost any location — and rotate the view for a 360 degree look. With RedLaser, I can barcode scan almost any product in a store and quickly find where I can get that item for the best price. With the TiVo app, I can set my home TiVo (another “gadget of the decade” nominee) to record a show from wherever in the world I am. With other apps, I can listen live to any NPR station in the country — or call up any specific NPR program on demand. True, some of this can also be done via the Web using a desktop or laptop computer; but these devices don’t fit in your pocket.

And, as any iPhone user knows, this doesn’t even begin to exhaust the list of magic tricks the iPhone can do.

iPod vs. iPhone

Another “gadget of the decade” list, this one from Paste Magazine, came to a different conclusion. The iPhone came in only at number 7. Given that the Amazon Kindle and the Vodafone 3G Datacard scored higher, it’s hard for me to take this list too seriously. Still, what’s most interesting is what made it to number 1: Apple’s iPod. The logic here (echoing a conversation I had on Twitter) is apparently that the iPod has been around longer (since 2001) and formed the basis of the iPhone. Without the groundwork laid by the iPod, there would likely have been no iPhone this decade. There’s no denying that the iPod has permeated our culture in a way that was unimaginable in 2000. Regardless, I can’t see giving the award to a device whose range of features (unless you count the iPod touch) is just a small subset of what the iPhone can do.

In the end, this debate can be sort of like deciding between “tastes great vs. less filling.” An argument can be made for either position. For Apple, it hardly matters. They wind up the winner either way. Throw in the success of this decade’s iMacs, MacBooks, iTunes Store and Apple’s retail stores — and there’s no doubt that this has been Apple’s decade. Congratulations to Steve and company for a job superbly done.

I can hardly wait to see what Apple has in store for the next decade.


In addition to his role here at The Mac Observer, Ted Landau is a Senior Contributor for Macworld, the author of several Mac and iPhone help books, and the founder of MacFixIt. You can .(JavaScript must be enabled to view this email address)  Ted Landau or post your polite comments below.

Post A Comment or Log-in. Need an account? Register here.

3 Observer Comments

   Actions WetcoastBob said on December 18th, 2009 at 2:49 AM (Edited: 05/24/2011 12:33 AM):

“Any sufficiently advanced technology is indistinguishable from magic.” Arthur C. Clarke

Yep! he has that right!

The device of the next decade will be the iTablet (or whatever it is called).

“Any technology distinguishable from magic is insufficiently advanced.” —The Clark Corollary

One problem with taking back the iPhone vs. the iPod is that so many of the most wonderful features (including the ones you noted) require the presence of the Internet and wireless phone service to work. Neither would exist in 1960.

The iPod, being a self-contained device, would work just fine in past. Just load it up before you go back down the line to 1960.

Now if you are talking about bringing someone from 1960 forward to today, then yes, I agree. The iPhone would be the better choice.

Post A Comment or Log-in. Need an account? Register here.
 

Recent Headlines - Updated May 26th

Sat, 10:00 AM
MacOS KenDensed - MacOS KenDensed: Apple’s Patent Lawsuit & Antitrust Shuffle
Fri, 5:58 PM
News - Sotheby’s to Auction Steve Jobs Atari Memo (Photo Gallery)
5:42 PM
Free on iTunes - 3 Free iOS Apps for News Hounds
3:00 PM
Rumor - Nest Thermostat Reportedly Coming to Apple Retail Stores
2:40 PM
Particle Debris - The TV Industry’s Dreadful Little Secret
2:33 PM
News - Mobile Devices Account for 20% of Web Traffic in US, Canada
12:49 PM
News - Apple Now Offering “Free App of the Week” for iOS
12:21 PM
News - Tim Cook Declines $75 Million Dividend Payout
11:25 AM
News - Absinthe 2.0 Provides Untethered Jailbreak for iOS 5.1.1
11:09 AM
Quick Look Review - F18 Carrier Landing (iOS) is a Boatload of Fun
10:51 AM
TMO Appearances - Jeff Gamet talks Cool Apps & Accessories on Not Another Mac Podcast
10:12 AM
Hot Forum Topic - Forum Poll: Which is Your Favorite Photo Sharing Service?
 

The Mac Observer Reader Specials

  • Macsales Add 2nd Hard Drive or SSD to Mac mini, MacBook or MacBook Pro. 1TB of Hard Drive or SSD Capacity from $64.99! Video Guides Make it easy - OWC DataDoubler - Macsales.com
  • Mac RAM Upgrades: MacBook Pro 16GB kits $475, 8GB Kits for $119.99! iMac 16GB RAM Kits (4x 4GB) for $229.99! Mac Pro Memory 32GB Kit for $399.99, 64GB Kit for $889.99! Mac Hard Drives 2TB Seagate SATA II for $249.99! Click Here!
  • Macpokeronline.com If you're using a Mac, then you've gotta check out PokerOnAMac.com. Online casinos and poker rooms are literally giving away cash and the casino sites at Poker on a Mac do the unthinkable, they actually reward! Join today, the download is free!
  •  Looking to find online casinos for mac? We can help you find the best real money casino sites where you can play your favorite casino games including blackjack and slots.

Apple Stock Quote (AAPL)

Loading...

Hot Topics

TMO Express

Join the TMO Express Daily Newsletter to get the latest Mac headlines in your e-mail every weekday. Find out more!

Top Deals From DealBrothers.com

Recent Features

Support The Mac Observer

We noticed you may be running AdBlock on your computer. It takes real money to run this site and to deliver the news, tips, and opinions you love to read.

If you wish to block the ads that pay for the creation of our content, we ask that you instead support TMO Directly, either with a $5 monthly recurring contribution, or a one-time donation of any amount of your choice. Thanks!

Subscribe with Paypal Donate with Paypal