Apple has handed Siri to Mike Rockwell—and he’s wasting no time. Backed by his Vision Pro team, Rockwell is tearing down Siri’s old structure to rebuild it from the ground up. Here’s how Apple plans to fix its long-troubled voice assistant.

Apple has pulled the “Available now” claim from its Apple Intelligence webpage after a BBB watchdog ruled the wording misled users. The change follows a formal review that found Apple overstated the availability of several AI features, including key Siri upgrades still in development.

Apple’s next budget iPhone may land sooner than expected. Leaks suggest the iPhone 17e could launch in May 2026, marking a shift in Apple’s release strategy—and a direct challenge to mid-range rivals like Xiaomi and vivo.

Apple might break tradition with the iPhone 17 Pro by introducing a new Sky Blue color—marking the first time a Pro model adopts a lighter tone. A known leaker claims this striking shade is already in testing and could headline the 2025 launch. Here’s what we know so far.

Apple’s iPhone prices could rise as the U.S.-China trade war escalates. With temporary tariff exemptions fading and global tensions mounting, Apple may face tough choices—shift production or pass rising costs to you.

Apple’s upcoming iPhone 17 Air will be its thinnest iPhone ever—but without the usual battery life tradeoff. Thanks to redesigned components and high-density battery cells, this ultra-slim device is expected to deliver strong performance in a compact form.

Apple pushes ahead with visionOS 2.5, tvOS 18.5, and more in latest developer beta rollout — here’s what’s new and what’s not.

Apple just rolled out macOS Sequoia 15.5 beta 3 for developers. While the update brings stability improvements, it remains one of the quieter releases in recent memory. Here’s what you can expect—and what’s still missing.

iOS 18.5 and iPadOS 18.5 Beta 3 are now live for developers, bringing minor tweaks to Mail and contact settings. No major features expected as Apple shifts focus to iOS 19.

Apple shifts focus to features you can actually use. Its new ad spotlights Clean Up, an AI tool that erases unwanted objects from your photos—no fuss, no delay, just a tap.

Apple’s new patent reveals how Vision Pro captures lifelike facial expressions for FaceTime using hidden antennas and RF signals—no cameras, no wires, just seamless realism in virtual calls.

Apple’s haptic button design is back in the spotlight. A newly published patent reveals the company hasn’t given up on its solid-state button concept—once dropped from the iPhone 15 Pro. Could future iPhones finally ditch mechanical buttons for good?

Apple’s iPhone 17 Pro may introduce a horizontal camera bar—but that’s not just a design change. Accessory makers are already turning it into a new way for you to personalize your phone with custom camera bar covers.

Reporting bugs on iOS? Your data now trains Apple’s AI—automatically and without an opt-out. A quiet update to the Feedback app reveals that any diagnostic files you submit could be used to develop Apple Intelligence models.

watchOS 11.4 brings a quiet but much-needed upgrade to your Apple Watch: alarms can now sound even in Silent Mode. If you wear your Watch to bed, this update finally gives you the wake-up control you’ve been missing.

Apple may expand its Apple One bundle with Health+, a new AI-powered health service set to launch in iOS 19. Expect personalized coaching, food tracking, and expert video content—marking Apple’s biggest step yet into digital health.

The EU has postponed planned penalties against Apple and Meta, opting to protect trade talks with the U.S. instead. The fines under the Digital Markets Act are still expected—but when they’ll land remains unclear.