Companies that aren't very good at creating value for customers because of their culture or obsession with wealth play two clever tricks on customers. First, lesser quality means more money in their pocket, less in yours. Second, to compensate, they create an artificial sense of value through feature comparisons. The reason this works, in many cases, is because customers can be seduced into believing that more features = more value.
For example, if two loaves of bread cost the same, but brand A has 3 grams of fiber per slice while brand B has 2 grams, then brand A has greater value. That's why Apple's competitors love their comparison charts. They say, "Look! We have feature X, so our product has more value than Apple's."
However, when I listen to people who have forsaken Android phones and come to iPhone, they invariably state that their previous phone was of poor quality and usability. They are delighted with their new iPhone.
Apple's products, as customers know, display their values in more subtle ways. The joy of use through industrial design, an intuitive ease of use and great protection of the user's privacy and security via the app curation process are values that are hard to quantify in a comparison chart. And so they are often (conveniently) overlooked, even by technical journalists.
This idea that we pay a little more for genuine value has made Apple a successful company. These days, when customers think about how to cut back with other companies, that Apple focus on value pays off handsomely.