Ballmer: No One has Made a Tablet Customers Want

| News

With the launch of the Surface Tablet, Microsoft CEO Steve Ballmer thinks his company has finally given consumers a tablet they'll actually want, unlike every other tablet that's hit the market so far -- including Apple's market dominating iPad.

"I don't think anyone has done a product that I see customers wanting," Mr. Ballmer told CNBC.

Microsoft CEO Steve Ballmer showing off a failed Windows-based tabletMicrosoft CEO Steve Ballmer showing off a failed Windows-based tablet

Mr. Ballmer is hoping the Suface can give the company's Windows operating system a solid foothold in the tablet market, which is no small order considering how popular the iPad is. He sees the Surface as the perfect mix of work and entertainment features, and he's certain the tablet offerings from Apple and Amazon aren't up to the job.

"[Neither Apple or Amazon] has a product that you can use, that lets you work and play, that can be your tablet and your PC," Mr. Ballmer said. "Not at any of those price points."

Microsoft's Surface is priced starting at US$499, which puts the company's offering in line with Apple's iPad.

The iPad currently accounts for well over half of the tablets purchased, and makes up about 90 percent of worldwide tablet Internet traffic, too. The company also just refreshed its iPad lineup by boosting performance on the Retina Display model, and by adding a 7.9-inch version that ships this Friday.

Of course, companies try to make consumers see their new products as must-have purchases, so saying that the Surface is the best option in the tablet space makes sense for Microsoft. Saying that there aren't already devices in that market consumers are clamoring for, however, feels rather... Ballmer.

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Comments

FlipFriddle

Huh? Well, I can’t wait to see what my Apple stock does when Apple finally makes a tablet people want. Why is this guy still employed again? has he killed off the M$ board and replaced them with zombis that do his bidding?

geoduck

I don’t think anyone has done a product that I see customers wanting,” Mr. Ballmer told CNBC.

I believe he meant to say “I don’t think anyone AT MICROSOFT has done a product that I see customers wanting,”
LOL

Lee Dronick

Yes, the iPad was as big a flop as the Zune.

Jamie

Steve Ballmer *has* created something astonishing: a reality distortion field that only works on him.

kevinlane

Surely Microsoft shareholders must cringe and worry whenever Ballmer speaks little gems of wisdom like this.

ibuck

Perhaps folks at Microsoft just cannot see the box they keep themselves in.

Dorje Sylas

I gotta agree, why is he still in charge? MS has been almost stagnant save for the Xbox division since he took over. Certainly for the last decade.

What MS has failed to offer in the Surface is a Tablet that actually does bridge the gap between the simplicity of iOS and the flexibility of Android. In short Windows RT does not have the “pro” switch it needed. Especially on the IT side with totally skimpping some of the more important network admin tool and systems. The RDP client is a start but not enough. Its stuff they could fix rather quick with a service pack update, but likey won’t under Ballmer Bommer, under his guidance it’ll get dropped like a petulant child drops a Kindle when he actually wanted a iPad Mini (the brat).

Consumers have the Tablet they “want” but IT does not. Come on MS grow a brain and notice what your biggest install base is grumbling about… you know, they guys who’ve been propping up your Fail-Ware for a little more then two decades now.

mhikl

I don’t think I am a mean kind of guy and even after all the shenanigans and manipulations of Microsoft, I don’t wish the company harm. But Ballmer is an ass with no class, no style; he’s an embarrassment and the sooner he is given the heave-ho the better. I am too much the gentleman to even suggest that he is really ugly.

mrmwebmax

+

His comments aren’t surprising. After all, this is the guy who dismissed the iPhone as DOA.

nealg

Best thing for Apple and Google is for Ballmer to stay exactly where he is.

penguirl

The first three words of Ballmer’s quote say it all.

Winski

Maybe a couple of back-to-back weekend retreats for intensive ELECTRO-SHOCK STIMULATION will jolt is ego back to reality.

AND, when he returns, ask him to call up his most junior numbers guy at Microshaft to do a quick UNITS ALREADY SOLD analysis on iPad…..

akcarver

“I don’t think anyone has done a product that I see customers wanting,” Mr. Ballmer told CNBC.

Except for the ONE HUNDRED MILLION iPads sold already.

Tiger

I find it amusing that this story is directly succeeded by one with this headline: “Apple Sells Out iPad mini Preorders”

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