QUO Jumps into the Mac Clone Game

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The Mac clone market is growing again, and this time it involves a company called QUO. The Los Angles-based company is prepping to start selling PCs running Mac OS X without Apple's permission, just like Psystar, but it will also sell the computers through its own retail location as well as online.

The company apparently plans to open its store on June 1, although how long they can keep their doors open remains to be seen since Apple doesn't take kindly to Mac cloners. Company founder Rashantha De Silva, however, sees his business as a positive for Apple and consumers. "There are others doing this, but we have a different attitude, according to CNET. There are thousands of people in the 'Hackintosh' market, but many of them are creating bad products. I don't think anyone wins in that environment," he said.

The company's Web site is currently showing a place holder, but TMO obtained an image showing what the site will look like once it goes live. The Web site shows a tower PC, software bundle options, and a special offer for a free iPod shuffle.

QUO's Web site.

Despite Apple's established history of looking negatively Mac cloners, and the fact that installing Mac OS X on non-Apple hardware violates the end user license, Mr. De Silva is optimistic about his new venture.

"It's exciting. We are trying to stay as close to Apple as we can with our products," he said. "We are trying to mimic things as much as we can. I'm hoping that Apple sees the value in what we are doing."

His optimism, however, is tempered with a small dose of reality. "They probably will (sue us)," he said.

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8 Comments Leave Your Own

B9robot

I guess these people think Apple is just joking about there stance on clones.
Well, I’ve got bad news for you Quo, stupid name by the way. You’re going down like Psystar!!!!

You are violating Apple’s license agreement, and Apple has the right to defend it. And like Psystar, you’re not going to stay in business!

dave

wow, this man is a fool. if they weren?t going to sue them for the hardware and software license violation, they will be sued for misappropriating apples own trade dress (icons and logos).

They will be sued for trademark violation because they are clearly blurring who they are and who apple is in a effort which can lean to customer confusion for their benefit and apples loss.

But what can you expect from someone who boasts of ““We are trying to mimic things as much as we can”. Hey, why not create something original pal?

As an apple stock holder, I hope this idiot is sued into the stone age.

vasic

Very simple and effective method to make some quick money. Create a company, start selling these hackintoshes, make quick money doing it until Apple sues you. Then declare bankruptcy, dissolve the company, liquidate assets and liabilities and keep all the profits you made in the process.

Reminds me of Cyberrebate.com scheme. They were selling things with 100% rebates. Initially, they gave some rebate cheques, but as the rebates payable mounted, they begun delaying sending those cheques out and in the end declared bankruptcy. Some people bought tens of thousands of dollars worth of stuff that was really worth perhaps 20% of what they paid, expecting to get full rebates, which never came. When the bankruptcy proceedings begun, the highest individual creditor was claiming over $200k in rebates from them.

There must be a way to get these people in jail, rather than operate for a year or two, collect profits (paying themselves fat salaries), then bankrupt the company and get away with it.

Tiger

Question, how are the getting the copies of OSX? Retail purchase? That’s about $100 per copy, so they’ve just reduced their $900 price to $800. To be making any sort of profit for having retail stores, they need to be making about 35% margin per machine. Do the math. Do you really want a machine for your data and personal use that is built THAT cheaply? How long till the motherboard warps? The memory chips overheat and the hard drive locks up.

Stupid is a stupid does. I think they’ll be out of business within a month. What they’re doing is total thievery (R&D, do they have an R&D department?). And making the buyer agree to the EULA in store only makes them an active accessory to the violation and therefore does NOT alleviate them of the liability. I can’t believe their lawyers actually advised them otherwise. As an analogy, it’‘s like they’re knowingly giving you counterfeit money to go out and continue to use.

Gene

I am curious if that EULA is legal.  I have a copy and I don’t agree with it, and don’t like it. An operating system that I pay for should not force me to decide what hardware to run it on.. Like Windows, I run that on macs, pcs and Microsoft doesn’t care. Why does Apple? That is like a drink coming with a EULA to tell you what kind of glass you pour it in.

Tiger

But Microsoft DOES care. Which is why they’ve gone through major hoops to track authentic licenses and crack down on people who are using falsified copies. Even with what, 93% of the market? They still care. As they should.

The moment you click accept and install, you’ve agreed to it LEGALLY whether you like it or not. Apple does not sell their OS for other hardware, they don’t license it for other hardware, and installing it on anything but authorized hardware invalidates your support and warranty. Simple fact of life. If you go messing with the computer of your car, you’re gonna invalidate that warranty too. Yeah, you can put new tires, spoilers, etc., on your ride, but don’t go messing with the operating system that runs it. That’s why they have “Authorized Service Providers”.

I’ve got a $2,400 Mac Pro sitting next to me. I’ve got a $599 Mac Mini four feet away. There are a whole lot of models, desktop and laptops, in between. There is something for everybody. The “I gotta have it run on my ultra-cheap” box mentality is stupid because what is lost is the runs well factor of having the hardware and software integrated. The user experience. Will some people never get it?

vasic

Gene,

Mac OS X is a product made by Apple. The company that sells it has every right to control and restrict its usage. There was plenty of debate about what exactly is Apple selling shrink-wrapped, and consensus is that it is essentially OS upgrade, and not a stand-alone version. In order to be able to install OS X, you must already have a Mac, which means you have already paid for your OS, and now you’re just upgrading it.

Mac OS X comes bundled with every Mac. Thus, part of that Mac’s price is OS (as well as browser, mail, dictionary, iLife, etc).

There is absolutely NO way Apple would be able to cover development cost from the sale of shrink-wrapped OS X boxes. If the version were a stand-alone kind, it would cost much more than $130 retail.

gopher

Part of Mac OS X’s appeal is its strong hardware/software integration on Macs. If you try to put it on a box clone, you lose that integration.  Mac driver compatibility is bad enough on Macs for printers and even some mice, that it makes putting Mac OS X on a non-Apple computer questionable for compatibility at best.  And don’t expect a software update from Apple for security to work on your non-Apple machine.  This means any security holes which might eventually be found and tackled would invade the clonemakers first.  Since Apple is not responsible for you putting the software on a non-Apple machine, as its license agreement clearly states, you run the risk of losing all your files much more when putting it on a non-Apple machine, and/or infecting other users more quickly with viruses.  As it is, there are older Macs that won’t run newer operating systems.  That alone presents a problem keeping up with security.  We don’t need these clonemakers making it worse.

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