Amazon Rocks ebook Reader Market with $79 Kindle [Updated]

| Product News

Amazon shook up the ebook reader market Wednesday morning with the launch of its new Kindle that’s smaller than previous models, weighs only six ounces and costs only US$79.

The $79 Kindle

The $79 Kindle

The new Kindle is 18 percent smaller than its predecessor, and offers faster performance, too. This model doesn’t, however, include the same touch-based interface that the just announced Kindle Touch offers, nor does it include a keyboard like other Kindle models.

Amazon kept the familiar 6-inch E-Ink display that it uses on other models, along with Wi-Fi support for content syncing, and support for borrowing Kindle ebooks from libraries

The new Kindle is available now. The $79 price point, however, applies only to the ad-supported version of the ebook reader. Without ads, or as Amazon calls it, “without special offers,” the Kindle costs $109.

[Updated with additional product details.]


Ross Edwards

With a touch model available for $30 more, and this being a pure e-reader anyway with iPads already available and in use, I’ll pass.


Thank goodness they offer a version without advertising.

For me at least, saving $40 off the initial purchase price is not worth the immense disadvantage of being stuck with ads for the lifetime of the device.

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