Apple Free iPhone 4 Case Program Launches with an App

Apple’s promised free Bumper or case program for iPhone 4 owners launched Friday morning. Instead of using a Web page-based order form, however, customers must download an app for their iPhone that handles the process.

To request a free case, iPhone 4 owners must enter their Apple ID or iTunes Store account information into the app before selecting their case or Bumper. Apple’s instructions also state “For iPhone 4 purchases made before July 23, 2010, you must apply no later than August 22, 2010; otherwise, you must apply within 30 days of your iPhone 4 purchase.”

Apple’s iPhone 4 Case Program app

Apple promised free Bumpers or cases to iPhone 4 owners during a press conference last Friday focused on addressing antenna and signal strength-related concerns. Complaints about lost signals when the lower left corner of the phone is covered by your hand have been coming in since the device was released almost a month ago.

Customers must purchase their iPhone 4 by September 30, 2010 to qualify for a free case. Delivery of the cases, however, could take three to five weeks.

For iPhone 4 owners that previously purchased an Apple Bumper case, Apple began automatically issuing refunds Thursday afternoon.

The iPhone 4 Case Program app is free and is available at Apple’s iTunes-based App Store.

[Thanks to TMO reader MattJanssen for the heads up.]