Apple Rejects Droid Promo App for the iPhone

The Droid smartphone won't be seeing any publicity on the iPhone thanks to Apple's rejection of the iDroid app from its App Store. The iDroid app was designed to run on the iPhone and iPod touch, but did nothing more than advertise the Droid smartphone, according to TechCrunch.

iDroid displayed the red glowing eye used in Droid marketing along with marketing bullet points.

The rejection makes sense because direct marketing with an application is prohibited by Apple's terms of service for iPhone app developers, which makes it likely that the developers knew iDroid would be rejected and were hoping to spin that into publicity for themselves.

For now, it looks like iPhone developers wanting to directly promote products in their apps will have to find ways that are a little less blatant.