MarketWatch Dubs Steve Jobs CEO of the Decade

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Apple CEO Steve landed at the top of the MarketWatch CEO of the Decade list. Mr. Jobs beat out CEOs from Amazon, Google, Starbucks and Cummins thanks to his impact on the world of technology over the past ten years.

“After pulling his own company back from the brink of bankruptcy before the decade started, he almost single-handedly went on to save the recording industry with the iPod and iTunes,” MarketWatch said. “He revolutionized handheld devices and touch-screen technology with the iPhone. And he may well usher in a post-PC era of computing with his latest gadget, the iPad.”

Apple CEO Steve Jobs speaking at a media event

Endpoint Technologies CEO, Roger Kay, called Apple’s turn around with Mr. Jobs at the helm the biggest business story of the decade. “It’s on par with Thomas Edison and Alexander Graham Bell in terms of its total impact,” he said.

Jeff Bezos from Amazon, Google’s Eric Schmidt, Howard Schultz of Starbucks, and Tim Solso from Cummins were all in the running for the top CEO honor, too.

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Richly deserved.

Despite the fact this his is a singular creative genius, I believe that his next major ‘one more thing’ needs to be the successful cultivation of institutional continuity, specifically in the areas of innovation, creativity (not always the same thing) and product/service strategy.

Apple can ride its current momentum perhaps up to 18 months before its competition would close the gap and overtake it, at least superficially. It will continue to need not only creative, but bold genius at the helm.


I thought I’d do a basic investigation about how well the various companies had done over the last 10 years. n you compare AAPL to MSFT. Apple’s stock has gone up over 4500%, while MSFT is essentially unchanged over the same period. And yet, Mr. Gates said that he didn’t understand why Steve was going back to AAPL when he clearly couldn?t ?win?.

Comparison of AAPL, AMZN, CMI, GOOG, MSFT and SBUX over the last 10 years.

You’ll have to use the slider at the bottom of the chart to see the full 10 year comparison, but it’s really dramatic. Mr. Jobs was the obvious choice.


You?ll have to use the slider at the bottom of the chart to see the full 10 year comparison

Just tried your chart, but got a sign saying ‘no data available’ on the Yahoo site. The comparison would be telling, nonetheless.

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