Samsung Announces Gold Galaxy S4 for a “Style that’s Uniquely Yours”

| Editorial

Samsung announced a gold Galaxy S4, promising everyone who is somehow unaware of Apple's gold iPhone 5s "a style that's uniquely yours." The company made the announcement via its SamsungMobileME Twitter account, and it included a picture (below) that lets us know "Elegance is a touch of gold."



Back in the day, it was Microsoft that eternally followed along in Apple's shadow blithely claiming new and innovative features that Apple had ushered in. Samsung's case of Apple-envy today dwarfs anything we saw from Big Redmond.

I'm not saying that Apple releasing a gold-colored iPhone 5s is innovative, but it's impossible to look at this tweet and that picture without thinking that Samsung is desperate to do everything it can to out-Apple Apple.

And to then claim it's "a style that's uniquely yours?" That part is just weird. Of course, there are legions of deluded Android fans who think that Apple copies Samsung and that Samsung is the innovative company—despite all information to the contrary—so maybe some people will see this as a "style that's uniquely yours."

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Lee Dronick

Oh this is going to fun.


Really? That’s all you got? Pathetic, especially since both companies obviously had colors at the same time. Talk to me when an iPhone feels as thin and luxurious in the hand as a Galaxy. Colors? wow.
George Orwell would probably buy the phone that doesn’t “let” (buwhaaaa!!!) you give up your fingerprints to a transparent database. I hear the next iPhone will have a DNA ID “feature”.


<< I hear the next iPhone will have a DNA ID “feature”.  >>
I’d tell you how your personal data, but I’d be kicked.    ahem


Correction: “ you ENTER your personal data…”  but u got the point.


“luxurious"for describing the Samsung Galaxy. That is funny.


Yeah I dig, it’s a stretch but the “leather” and thin-ness make it better than the same thick hard brick. It’s Corinthian Leather you know - just like the 80’s Chrysler Cordoba, because we all know Corinth has Cows.  Not.


Wow, iHating trolls infesting MO?  They are just getting desperate!  smile


Samsung is leach of a scumbag company.


Whatever happened to not feeding the trolls?? Hey Marzell, get a clue - Samsung is a supplier of Apple components.  Oops, I fed a drone.


Hatred at work and benefits cudaboy financially.

Just another hired hand to do the dirty work.


That Samsung Twitter account should be: @SamsungMobileMEtoo


The new-look interface will be along in a month or so, I guess.


Wait two years for a gold Surface 3. Coming to a landfill near you!

How’s that smart watch selling, Samsung?


Maybe they should do something honest at least and market a phone as transparent as their marketing and “development” strategies?


So Apple makes a gold phone.
And Apple makes a plastic phone.

And somewhere, somehow, in the depths of the Samsung photocopier department, this gets translated to ‘gold-coloured plastic’?

It looks… good grief… it’s the same feeling you get when a drag act comes on stage and he’s forgotten to shave.

John Dingler, artist

Hi Jeff,
Samsung has settled on a decent business model for its mobile devices: Copy the proven methods, techniques, styles, and IP in general of leaders in the field and introduce the result with self-congratulatory ads. It’s so obvious. No shame, but pride in its acquisitive MO instead.

It has achieved success, that there is no doubt. Therefore, why doesn’t Samsung simply admit to being an emulator of Apple’s awesome devices in order to shed its aura of a copyist, just not copying as closely which would not bring out as many of Apple’s lawyers? Since Samsung seems to be losing cases anyway, any continuing losses would likely not make it worse for Samsung’s lawyers.

John Dingler, artist

Shoot, I mean “Hi Bryan.”


You have GOT to be kidding me. Oy, gavalt.




uhmm… why, other than the sand dunes, is the primary color Pink?? I don’t see much gold at all on that phone.

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