Warner Bros. & Facebook Offer Movie Rentals, Jump Shark

Warner Brothers announced today that it would be offering movie rentals through Facebook. While we could just stop there, add the picture below and call it a day, we’ll include some additional details. Users will be able to rent the movies using Facebook Credits, an internal currency usually used for games on the site.

“Facebook has become a daily destination for hundreds of millions of people,” Thomas Gewecke, president of Warner Bros. Digital Distribution, said in a statement. “Making our films available through Facebook is a natural extension of our digital distribution efforts. It gives consumers a simple, convenient way to access and enjoy our films through the world’s largest social network.”

Movies will be priced at 30 Facebook Credits (US$3.00), and users can watch a movie by going to that movie’s page — seriously — and clicking a “rent” or “watch now” button. The movie being pushed as an introduction to the feature is The Dark Knight.

Facebook is a silent partner in this endeavor. The announcement was made by Warner Bros., for instance, but the social networking service is still a partner in that it OK’d the app, allowed the use of credits for the service, and gave Warner Bros. the tools to embed the app in the individual movie pages. Accordingly, we offer you this image for your enjoyment.

Jumping the Shark

Come on Markie, you can do it!

Jeff Gamet assisted with this article.