Why We Love Apple and Why Microsoft Does Wacky Things That Make us Sigh

| Particle Debris

Tech News Debris for the Week of March 3

For those keeping score, Daniel Eran Dilger recounts the companies Apple has purchased recently. But some remain a mystery because, of course, the identity and focus of a company can reveal technologies Apple is keenly interested in. See: "Why Apple, Inc. is keeping the identity of many of its 23 recent acquisitions a secret."

The next article has some interesting tablet numbers. "Gartner: 195M Tablets Sold In 2013, Android Grabs Top Spot From iPad With 62% Share." For starters, Android is an OS used by many companies, but only Apple sells iOS. So when it's convenient to overlook the health of any one company selling Android tablets, a company like Gartner will lump them all together.

Even so, the author, Ms. Lunden, gracefully points out that Apple leads all individual tablet vendors with a 36 percent market share. Samsung is second with a 19 percent share.

Another interesting number is that Amazon isn't doing all that well, and Kindle Fire market share has dropped from 6.6 percent in 2012 to 4.8 percent in 2013.

Finally, Table 1 shows the sales of Microsoft's Surface series. Even though the company did a lot better in its first full year of sales, 2013, the market share remains a paltry 2.1 percent.

Plenty of time to catch up?  Likely not.

For several years now I've been of the opinion that Microsoft failed to recognize the impact of the original tablet and didn't respond quickly enough. That view has been vindicated in a recent interview with Steve Ballmer. "Ballmer regrets not aping Apple sooner."

In light of all that, when it does make sense to look at aggregate numbers is when one is evaluating the whole platform, like Android, instead of the health of individual vendors. In that case, this next chart shows how enormously difficult it is to come from behind once a platform becomes entrenched in the market. In this case, the chart refers to smartphones, but the logic is the same. "There's No Hope Anyone Will Be Able To Beat Android This Year."

The chart in the article shows that, like the Surface, Windows Phone had about 3 percent market share in 2013 with an estimate of 3.9 percent for 2014. How Microsoft got so far behind with both Surface and Windows Phone will be interesting reading if someone like Leander Kahney ever sits down with Steve Ballmer for a week and writes the sorrowful story. Of course it all started with this.

Finally, on this theme, I have written elsewhere that product innovation isn't simply the inspired genius of a single person, like you see on TV. Often there are false starts and yelling in the hallways. So it is as well with mergers and acquisitions. Here's a fascinating behind-the-scenes story. "Steve Ballmer at war with board during final months at Microsoft."

Moving on ....

"It seems we’re all getting sick of the noise." So says Hugh MacLeod in his essay, "The Internet is ready for a new cultural shift." The author is half-predicting, half-hoping for a backlash, a rebellion against the noise and Internet malaise. "A new quiet as it were."

Personally, I think the Internet will just keep getting bigger and noisier. It's up to us to make our own quiet.

This week we heard a lot about Snow Leopard and the presumed termination by Apple in terms of support for security updates. The real facts of the situation are explained nicely by Gene Steinberg in "The Snow Leopard Fear Mongering Report."

As to why there are still many Snow Leopard users, there are several reasons. First, it has support for PowerPC apps. Second, it was the zenith of the Great-GUI-on-UNIX operating system without the, ah, interesting initiatives introduced by Apple in OS X Lion. But Jonny Evans explains that there's yet another reason for Snow Leopard's popularity. I'll let him explain. " Why Mac users still use OS X Snow Leopard."

Finally, Mike Wehner asks:  how do you stop an alien invasion with a PowerBook 5300 with its 100 MHz processor and 64 MB of RAM? It seemed qualified for suspension of disbelief back in 1996. But now? It's more than laughable. This article brings us to brimming with perspective about the affairs of humans and, even, the best technology that Apple has to offer.

For today, anyway.


Fellow contemplating via Shutterstock. Surface tablet via Microsoft.


Particle Debris is a generally a mix of John Martellaro's observations and opinions about a standout event or article of the week (preamble on page 1) followed by a discussion of articles that didn't make the TMO headlines, the technical news debris. The column is published most every Friday except for holidays.



  Nice spins…again. 90% of the world’s computing runs Windows, and iOS is 3rd in mobile OS’ yet we still puff our chests…..hmmmm.  But, we can count the massive amount of MONEY Apple has so the point here is convoluted.
  If the dream was to turn the great Computer Company Apple into a great mobile phone/tablet company then fine. Bully for phones.  I miss the days of innovation and design excellence - both of which are MIA in Apple for years now. The “spirt” (sic) of Ive’ imagination is clearly gone as witnessed by the competitions thinner yet bigger screened units with more features and double the battery length of iOS devices.
I won’t even go into the mess of the new Mac Pro even though I love the beast’ on paper. And why is there no “Print in 3-D” command in Mavericks yet? I remember when the Print command was in early Mac OS before we had home laser printers at all. I’m semi kidding of course but this is the vision Apple used to have -a step ahead, not playing catch-up with the nth version of the same old bricks. Plus, I guarantee you that that “Print in 3D” global command will be there within 2 years.


Thanks John.  Nice debris.  I especially like the link to Ballmer’s regrets.  All I can say is wow to these quotes:

“If you look at things in the last 10 years, I think it’s probably fair to say that there are things that did not go as well as we intended them to.”

“We would have a stronger position in the phone market today if I could redo, for example, the last ten years,” Ballmer added.

That second quote - I mean, really?  He sounds like a complete and utter idiot.  Um, yeh, my job was Chief ‘Executive’ Officer, and by the way, I would love a do over of the last 10 years…  Maybe I wouldn’t dance around on stage and chant like a moron or laugh at Apple’s gimmicky cell phone.  If I could have a do over, I’d actually look at the competition and decide how to counter what they were doing…  You know, actually be an executive…

Then he says, “I’m available to help if the company needs me in any way.”

LMAO - Um, thanks but no thanks.  Like to redo last 10 years - unbelievable.  LOSER!!

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